“The Cucumber Trick Is Real — Eye Butter”

“The Cucumber Trick Is Real — Eye Butter”

Hey, I’m Bob Root — scientist, founder of Keys, and someone who has spent 25 years trying to figure out why skincare so often promises so much and delivers so little. Today I want to talk about Eye Butter — and the cucumber thing. You know, the classic actress-with-cucumber-slices-on-her-eyes move. Everyone’s seen it.

Most people assume it’s just a Hollywood vibe thing. It’s not. Cucumbers contain tannins, flavonoids, and cucurbitacins — compounds that have measurable tightening and toning effects on the delicate tissue around your eyes. The issue has always been delivery. Putting a cucumber slice on your eye gives you a fraction of what’s possible. We distill the whole cucumber — not cucumber water, the actual whole-plant concentrate — and we put it into Eye Butter at therapeutic concentration.

Paired with unprocessed Ghanaian shea butter — which has the highest fatty acid and triterpene content of any shea on the market — avocado oil, carrot seed oil, black seed oil, and therapeutic-grade aloe vera, you get something that brightens, tightens, and softens the entire eye area. The aloe creates a natural light-refracting film that makes fine lines look smoother immediately. It also acts as a barrier against allergens — pollen, dander — which is a bonus nobody talks about.

When we debuted Eye Butter to 300 Hollywood makeup artists back in 2006, the room filled with the scent of fresh cucumber and they went crazy for it. Over twenty years later it’s still one of our top sellers.

Try it. Your eyes will thank you. Find Eye Butter at keyspure.com.

Transcript

SPEAKER_00 0:18

The Cucumber Trick is Real. Eye Butter. Hey, I'm Bob Root, scientist, founder of Keys, and someone who has spent 25 years trying to figure out why skincare so often promises so much and delivers so little. Today I want to talk about eye butter and the cucumber thing. You know, the classic actress with cucumber slices on her eyes move. Everyone's seen it. Most people assume it's just a Hollywood vibe thing. It's not. Cucumbers contain tannins, flavonoids, and cucurbiticins, compounds that have measurable tightening and toning effects on the delicate tissue around your eyes. The issue has always been delivery. Putting a cucumber slice on your eye gives you a fraction of what's possible. We distill the whole cucumber, not cucumber water, the actual whole plant concentrate, and we put it into eye butter at therapeutic concentration. Paired with unprocessed Ghanaian shea butter, which has the highest fatty acid and triterpine content of any shea on the market, avocado oil, carrot seed oil, black seed oil, and therapeutic grade aloe vera, you get something that brightens, tightens, and softens the entire eye area. The aloe creates a natural light refracting film that makes fine lines look smoother immediately. It also acts as a barrier against allergens, pollen, dander, which is a bonus nobody talks about. When we debuted Eye Butter to 300 Hollywood makeup artists back in 2006, the room filled with the scent of fresh cucumber and they went crazy for it. Over 20 years later, it's still one of our top sellers. Try it. Your eyes will thank you. Find iButter at keyspure.com.