Media Monitor
Media Monitor is a data-led podcast unpacking what’s really happening across advertising, media, and consumer behavior—and what it means next.
Hosted by Sean Wright and Kelly Sweeney from Guideline.ai, the show breaks down the signals behind the headlines: ad spend shifts, market trends, economic pressure points, and emerging opportunities shaping the media ecosystem.
Each episode translates complex data into clear insight, helping brands, agencies, and decision-makers cut through noise, reduce uncertainty, and make smarter strategic calls.
If media is changing faster than ever, Media Monitor helps you understand why, how, and what to watch next.
Media Monitor
Latest Episodes
Media Monitor’s Conversation at Cannes| The Agentic Future of Media Buying with WPP’s Devon DeBlasio
AI agents may automate more of media buying, but WPP’s Devon DeBlasio believes people still need to remain at the helm.In this installment of Media Monitor: Conversations at Cannes, Guideline Chief Product Officer Steve Silvers sits ...
Media Monitor’s Conversation at Cannes| Is Advertising Losing Sight of What Actually Works?
Advertising has more data, targeting, platforms and measurement than ever. Yet one question keeps surfacing: Are those capabilities actually helping marketers build stronger businesses?In this installment of Media Monitor: ...
Ep 29: YouTube, AI Search & the Ad Inventory Gap in Women’s Sports
YouTube, AI search, data centers, and women’s sports may look like separate stories. Together, they reveal how quickly media distribution and advertising access are changing.In this episode of Media Monitor, Kelly Sweeney and Sean Wr...
Media Monitor’s Conversation at Cannes| Why AI Still Needs a System of Record| Drew Kane
AI may be reshaping media planning and buying, but not every business problem requires an AI solution.In this episode of Media Monitor: Conversations at Cannes, Guideline Chief Product Officer Steve Silvers speaks with Drew Kane, ...
Media Monitor’s Conversation at Cannes| AI Won't Replace Human Creativity| Jonathan Anastas (Rumble)
Jonathan Anastas, Chief Marketing Officer, at Rumble, joins Media Monitor: Conversations at Cannes to discuss why AI won't replace human creativity—but instead make it even more valuable.Following Rumble's acquisition of Northern Dat...