9B: A Podcast for People Who Run Things
This is 9B, a podcast for people who run things. Here, Business and BS are hashed out over a Beer, Bourbon, and a Boulevardier cocktail by three Bombastic, Bloviating Blokes in Bryan, TX. Nine Bs.
We are Christian fathers and business owners, serving our slightly jaded ideas without the hottest slang. It's as honest as an evening Texas drive with the windows down and George Strait wafting through the stereo. Welcome.
9B: A Podcast for People Who Run Things
Latest Episodes
S2 Ep 05 | Why AI Can't Replace the Old Expert
This episode explores "the sage," the film archetype of the old expert (Gandalf, Obi-Wan, Mr. Miyagi, Robert Duvall) whose intuitive judgment comes from experience and time, and asks whether AI can ever replace that kind of earned discernment. ...
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S2 Ep 04 | Getting the Girl and Landing Customers
This episode explores a core distinction in client relationships: marketing gets you the meeting, but branding is what earns trust and keeps the account. The team discusses why over 80% of people report negative experiences with marketing agenc...
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S2 Ep 03 | The Film Moneyball & the Power of Trusting a Good Advisor.
This episode uses Moneyball to make the case for a specific kind of business value: a trusted expert who brings an outside perspective and challenges conventional wisdom. The guys talk about why that role can't be replaced by AI — even as AI ma...
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S2 EP 02 | Business is the New Frontier
We've been to the moon. We've mapped the oceans. So where's the new frontier for the pioneering spirit? On this episode of the 9B Podcast, three bombastic, bloviating bros make the case that business is the last true frontier—and that entrepren...
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S2 EP 01 | The Elevator Pitch Is Over. Why You Need a Floor Pitch.
Forget the elevator pitch. Nobody's giving you 90 seconds anymore. We open Season Two of 9B with our three bombastic, bloviating bros in Bryan, Texas, drinking beer, Bourbon, and a Boulevardier, digging into a LinkedIn post from Cole Schaefer t...
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