Behind The Fruit - The Fresh Produce Podcast
The fresh produce industry is full of strong opinions and big decisions.
Behind the Fruit goes one step further and looks at the people behind them.
Through candid conversations with leaders from across the global produce sector, we explore careers, challenges, and the moments that shape how they lead. Expect thoughtful discussion, practical insight, and stories you won’t hear on a panel stage.
Behind The Fruit - The Fresh Produce Podcast
Latest Episodes
From Desert Farms to Global Shelves | Arturo Hoffmann, Talsa Group
From Peru's Desert Farms to European Shelves: Building a Global Fruit Business | Arturo Hoffmann Harrison, Talsa GroupWhat does it take to build a multi-country fruit operation from the ground up - and lead teams across continents...
Building, losing, and rebuilding. A CEO’s honest story - Lennart van den Heuvel
What would you do if your business lost €100 million almost overnight?In this episode of Behind the Fruit, Lennart van den Heuvel, CEO of Fruitful Ventures, shares the reality behind leadership in the fresh produce industry....
How Equifruit Is Changing the Banana Industry, with Kim Chackal
In this episode of Behind the Fruit, Lucy Robinson speaks with Kim Chackal, VP of Sales and Marketing and co-owner of Equifruit.Kim shares how she moved from event planning into fresh produce, and why she chose to ch...
Leadership Across Cultures: From Private Equity to Avocados with Patrick Hook
In this episode of Behind the Fruit, Lucy Robinson speaks with Patrick Hook, former CEO of AVO America, about leadership across cultures, private equity in agriculture, and why mindset matters more than technical expertise.Patri...