
The My Practice My Business Dental Podcast
Welcome to The My Practice My Business Dental Podcast. I'm Dr. Rob Thorup, Clinical Director at MPMB. In our podcast shows we help dentists profit and thrive with excerpts from The Clinical Business of Dentistry Training here at MPMB.This podcast is dedicated to helping dentists and their teams reclaim forgotten profitability in dentistry, and to learn business skills specifically designed for dental practices. We look forward to your subscription, and we hope you let your colleagues know about our podcast. For more information on our GUARANTEED training, please visit us at www.mypracticemybusiness.com and surf our website pages. Our mission statement is simple: We increase the monthly net revenue of dental practices with our key methods, tools, and training utilizing every day, need-based dentistry, even with PPO plans. And we teach you how to do it ethically, legally, and morally, adhering to contracts and state laws, so you can be paid fairly for the services you provide.
The My Practice My Business Dental Podcast
The Ethics of Cost Shifting in Dentistry
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Robert Thorup, DDS
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Season 7
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Episode 13
Imagine you offer two options to your patients—one with premium materials, one standard. Sounds good, right? But what happens when those better options come at a cost that insurance won’t cover?
Now ask yourself—when you pass on those costs to higher-paying patients, is that ethical? Or are you just playing Robin Hood with root canals?
Here’s the kicker—many practices do this silently. PPO plans cover less, yet those patients often walk out with the same high-quality restorations that cash-paying or premium-insured patients get. So, who's really paying? Your MEPAT patients… the ones funding your LEPAT patients' dental care.