Off The Shelf with Susannah Dellinger
Beauty is a $650 billion global industry — and it's still largely misunderstood. Off the Shelf with Susannah Dellinger goes beyond the product and into the power: the economics, the culture, the relationships, and the decisions that shape who wins and who doesn't. For beauty founders, executives, and anyone who knows this industry is worth taking seriously.
Off The Shelf with Susannah Dellinger
Latest Episodes
018. The Worst Business Advice I Ever Got (And Why I'm So Glad I Ignored It)
Everyone's handing out business advice. Most of it is wrong. In this episode, Susannah Dellinger breaks down the four pieces of business advice she was given, ignored, and is so glad she did — from five-year business plans to the myth of removi...
017. Give Women Their Names Back: The Beauty Industry's Name Trap Nobody Is Talking About
When you sell your beauty brand, you might also be selling your name — forever. In this episode, Susannah Dellinger breaks down the Jo Malone lawsuit, the contracts that stripped female founders of the right to use their own names, and why the ...
016. Christine Morrison: The Calvin Klein VP Who Dismantled Everything to Figure Out Who She Really Was
She was a VP at Calvin Klein during one of fashion's most mythologized eras, left it all behind for marriage, twin babies, and a new city — and had to completely dismantle her identity to rebuild it. In this episode, Susannah Dellinger sits dow...
015. Beauty Retail Strategy: What Actually Moves Product Off the Shelf at Sephora and Ulta
Getting into Sephora or Ulta isn't the finish line — it's the starting gun. In this episode, Susannah Dellinger breaks down what actually moves product off the shelf, why most beauty brands get retail wrong from day one, and what it really take...
014. The Wharton Grad Who Rage Quit Wall Street to Build the Beauty Brand the Festival Generation Actually Needs
Jenny Qian spent three years on Wall Street, rage quit, landed at two of indie beauty's most talked-about startups, and then built a viral TikTok brand out of a personal problem — she just never learned how to do makeup. In this episode, Susann...
