Omni Podcast
The future of marketing for law firms, accountancy firms, and B2B businesses.
Each episode explores practical strategies to help professional service firms and B2B organisations grow in the age of AI search. We cover Generative Engine Optimisation (GEO), SEO, authority building, content marketing, and how AI is changing the way potential clients discover and choose businesses online.
Whether you're a law firm, an accountancy practice, or another B2B business, you'll learn actionable techniques to improve your online visibility, build trust, generate more qualified leads, and stay ahead as AI-driven search continues to evolve.
If you want to understand how marketing is changing in 2026—and how to ensure your business is found, cited, and recommended by both search engines and AI platforms—this podcast provides clear, practical insights you can put into action.
Omni Podcast
Latest Episodes
Silicone-Free Products | Why That Label Alone Won't Stop Fish-Eyes
Silicone can drift several feet in minutes without ever being sprayed, so that "silicone-free" bottle on your shelf might not be protecting your paintwork at all. What's really hiding in your cleaning cloths could be causing those costly fish-e...
Polishing Holograms? Find The Cause Before You Rework The Panel
Those spidery swirls on dark paint might not be your polishing technique at all - a contaminated pad can create identical damage. Before reworking that panel again, find out what's really causing holograms and why chasing the symptom just waste...
Snow Foam vs TFR | Picking the Right Pre-Wash for Your Car
Thick foam might look satisfying on social media, but does it actually clean your car? A pre-wash expert reveals why snow foam and TFR labels can be misleading, and the three things you must check before grabbing either bottle.
Snow Foam vs TFR - Picking the Right Pre-Wash Without Ruining Paint
Grabbing snow foam because it sounds gentle, or TFR because it sounds strong? That assumption could strip your wax or leave grime behind. Find out why the label lies and what actually determines whether your paint survives pre-wash day.<...
Snow Foam vs TFR - Picking the Right Pre-Wash Without Ruining Paint
Grabbing snow foam because it sounds gentle, or TFR because it sounds strong? That assumption could strip your wax or leave grime behind. Find out why the label lies and what actually determines whether your paint survives pre-wash day.<...