Hey Julie by Moss Bags
Hey Julie by Moss Bags is a behind-the-scenes look at what it really takes to build a small business that lasts.
Hosted by Julie, founder of Moss Bags since 2013, this podcast blends honest storytelling, practical systems, and sustainable growth strategies for makers, handmade sellers, and product-based entrepreneurs who don’t want to feel alone in the journey.
From Shopify and Etsy to wholesale on Faire, in-person markets, email marketing, and Pinterest, Julie shares real-life experience across multiple sales channels - without the hype or hustle culture.
As the founder of Moss Bags - known for its bestselling Hero Dogs that give back to rescue and service dog organizations - Julie brings over a decade of real-world experience to every conversation.
Each week, you’ll hear:
- honest conversations with fellow founders
- relatable stories from the messy middle of entrepreneurship
- practical insights to help you grow with intention - not burnout
If you’re building something meaningful and want community, clarity, and sustainable momentum, you’re in the right place.
Episodes
19 episodes
How to Trust Your Intuition and Build a Business with Intention with Larissa Stewart of Clover Skin Studio
In this episode, I’m chatting with Larissa Stewart, esthetician and founder of Clover Skin Studio in Fairhaven.Larissa has been an esthetician since 2011, and her work is rooted in holistic skincare, intuition, and meeting people ...
Tori King of Tori Tornado: Building a Bold, Sweary Handmade Brand
What does it look like to build a creative business that is colorful, handmade, empowering, and completely true to who you are?In this episode, I’m joined by Tori King, the artist, maker, and owner behind Tori Tornado - a b...
How Marisa Papetti of Marie’s Bees Grew Backyard Honey Into a Thriving Product-Based Business
Marisa Papetti, founder of Marie’s Bees, didn’t set out to build a large product-based business. What started with honey, beekeeping, family, and caregiving slowly grew into a thriving Pacific Northwest brand with wholesale accounts, far...
Sales in the Background: How to Make Your Email List Work While You’re Not
You started growing your email list… now what?In this episode, I’m talking about the next step after list-building: setting up email automations that help your business keep working even when you’re not manually sending every single e...
Start Growing Your Email List Before You Think You’re Ready
Have you ever been told, “You need to grow your email list,” and immediately thought, “Okay… but how?”In this episode, Julie shares why one of the smartest things you can do for your small business is start growing your email list before...
Marketing, Wholesale, and AI for Small Businesses with Jessi McNeal Marketing + Bookkeeping
In this episode of Hey Julie by Moss Bags, I’m joined by Jessi McNeal of Jessi McNeal Marketing + Bookkeeping.Jessi started as a maker, artist, singer, and songwriter before evolving into marketing and bookkeeping support f...
RANGE | Art by Darcie Gray: Motivation, Murals, and Building a Creative Business
Today I’m chatting with artist and muralist Darcie Gray, the creative behind RANGE | Art by Darcie Gray.Darcie’s work is immediately recognizable: natural landscapes, a limited palette of blue, green, black, and white, and ...
Shopify Isn’t Just a Website - It’s the Ecosystem My Business Needed
If you’ve ever pieced together your business across Etsy, Squarespace, in-person sales, email, and wholesale inquiries, this episode is for you.This week, I’m sharing why I outgrew the platforms that helped me get started, how Shopify be...
Mary Morris Solomon of MaryGold Tales on Building a Creative Business One Yes at a Time
In this episode, I’m sitting down with Mary Morris Solomon, the artist and storyteller behind MaryGold Tales, to talk about her path from secret childhood art to building a creative business filled with small-batch stationery, illustrations, pa...
Helen Worthington of Three in Kind on the Trademark Issue That Forced Her to Rebuild Her Business
Helen didn’t plan to rebuild her business because of a trademark issue - but that’s exactly what happened.In this episode, I’m sitting down with Helen Worthington, the designer and maker behind Three in Kind, to talk about her jou...
Fringe Boutique Owner Rhiannon Troutman on Wholesale, Consignment, and Building Strong Maker/Retailer Relationships
In this episode of Hey Julie by Moss Bags, Julie sits down with Rhiannon Troutman, owner of Fringe Boutique in Bellingham, Washington, for a behind-the-scenes conversation about the maker and retailer relati...
Building Texture Clothing with Teresa Remple: Markets, Wholesale, and Creating from the Heart
In this episode of Hey Julie by Moss Bags, Julie sits down with Teresa Remple, textile artist and founder of Texture Clothing - a brand she officially launched in 2001 after years of selling at festivals and markets.Teresa shares what it...
Building Headwaters Farm with Nicole Huson: Flowers, Family Legacy, and Growing Slowly
In today’s episode, I’m joined by Nicole of Headwaters Farm for a conversation about family legacy, flower farming, motherhood, and building a business season by season.Nicole shares how growing up around her dad’s flower shop shaped her...
How to Prepare for Your First Market or Pop-Up: Tips That Make Selling Easier
If you’re getting ready for your first market, event or pop-up, there are so many little things no one really tells you until you learn them the hard way.Not just what to pack, but how to set up a booth that actually works. How to make i...
When You Know It’s Not Your Path Anymore: Marijo Martini’s Journey to Building Martini Metal Craft
Marijo Martini didn’t build her business overnight - in fact, it took decades.In this episode, I’m sitting down with the founder of Martini Metal Craft and Martini Mercantile to talk about what it really looks like to build something mea...
Why Your Bestselling Product Matters More Than You Think - And How It Can Grow Your Business
If you’ve ever felt like you constantly need to create new products to grow your business, this episode is for you.In this episode of Hey Julie by Moss Bags, Julie shares one of the biggest shifts that changed her business after...
How Kira Rainey Built Cascadia Jewelry (and Why There’s No One Right Way to Grow a Business)
In this very first interview on Hey Julie by Moss Bags, Julie sits down with Kira Rainy, founder of Cascadia Jewelry - a brand known for its handcrafted, everyday pieces, including her signature hammered earrings.Kira shares how...
The Story Behind Moss Bags: 13 Years of Building a Handmade Product-Based Business
In this very first episode of Hey Julie by Moss Bags, I’m taking you behind the scenes of how my business began - and what 13 years of building a handmade product-based business has really looked like.From buying my first sewing...
