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Sell Well: Helping Agencies Close More Deals and Grow Revenue
I spent years building a marketing agency from nothing, scaling it past a million dollars, and figuring out the hard way that none of it works if you can't sell. Now I help agency owners close more deals and grow revenue without feeling sleazy or stressed about it. On the Sell Well Show I share real sales strategies, honest agency lessons, and what actually drives revenue in short episodes you can actually use. If you want to build a business that gives you more profit and more peace, you're in the right place.
Sell Well: Helping Agencies Close More Deals and Grow Revenue
Becoming Friends with Larry: How to Turn a Cold, Hostile Prospect Into a Long Term Client
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In this episode I'm telling you the full story of how one of the most hostile cold calls I ever took turned into a $10,000 website and one of our longest running retainer clients. And then I'm breaking down exactly what I did so you can do it the next time you get a Larry.
Because here's what I've learned: if you've only ever worked referral calls, cold calls can feel like a wall. But they don't have to be. Cold clients, when you win them over, are some of the most loyal clients you'll ever have. They chose you based on you, not because someone told them to.
I'll walk you through the four things that turn a cold, skeptical call into a closed deal, and none of them involve being pushy.