The Human in Franchising Podcast
The franchise industry is very good at selling the system.
It is considerably less good at talking about the human being who has to run it. That is what this podcast is for.
The Human in Franchising is hosted by Belinda Bradley and Julie Taylor , with 60+ years of combined franchise experience across franchise model design, franchisee recruitment, buyer education, and network development in the UK and internationally. Between them they have sat inside hundreds of franchise relationships. They have seen what works, what fails, and, more importantly, why.
Each episode covers the conversations the franchise sector needs to have and usually does not. The gap between what franchising promises and what it delivers. The emotional reality of Year 1. The leadership shift that nobody tells the aspiring franchisor about. The financial picture that the discovery day shows you, and the one it does not.
Honest. Grounded. Commercial. No hype. No easy answers. No pretending franchising is simpler than it is.
This podcast is for business owners considering franchising their model, prospective and existing franchise buyers doing serious due diligence, franchisors navigating the human complexity of running a network, and anyone inside the franchise sector who suspects the industry is not telling the whole story.
Free resources mentioned in this podcast: Franchise Readiness Assessment and Before You Buy a Franchise Guide, both free at runofranchising.co.uk.
AI will give you franchising information. It will not read the brand, the numbers, or the person. That is the product of decades inside the sector, and a methodology built around the humans franchising depends on.
Runo Franchising and Franchise Energetics
Episodes
3 episodes
The Gap and the human inside the franchise
Buying a franchise and running one are two different things, and the gap between them is exactly what due diligence exists to close. In this episode, Belinda and Julie get honest about what the prospectus shows you, what it leaves out, and why ...
Before You Buy a Franchise
Most people who buy the wrong franchise did not do the wrong things. They did the right things incompletely. This episode gives you the version of franchise due diligence that actually protects buyers, not just the version that ticks the legal ...
Is franchising right for your business?
You have been thinking about it for a while.Whether franchising is the right next step for your business. Whether it is as straightforward as it looks from the outside. Whether you are genuinely ready, orr whether you are more attracted ...
