The Business Acumen Podcast
The Business Acumen Podcast helps leaders, teams, and sellers understand how business really works.
Most professionals are good at their role but don’t fully understand how their work connects to company performance. That gap leads to misalignment, missed opportunities, and slower growth.
We simplify complex business and financial concepts, break down industries, and show how to apply business acumen in real situations, especially in sales and leadership.
Listen to think like a business leader, make better decisions, and gain a clear edge in your career.
Hosted by Acumen Learning, a firm that has taught business acumen to 34 of the Fortune 50.
Episodes
7 episodes
How to Sell Using Business Acumen: A Chevron Case Study with Brent Barclay
Understanding your customer’s business is one of the most important things you can do before an executive sales conversation.In Business Acumen for Sales Success, we introduce a practical framework ...
How to Listen to an Earnings Call (And Why It Can Accelerate Your Career) with Brent Barclay
Most employees never listen to their company’s earnings calls.Many assume they’re only for investors, analysts, or finance professionals.But what if earnings calls are actually one of the best ways to understand strategy, build ...
Why Most Sales Conversations Fail at the Executive Level with Kevin Cope & Ben Cook
Most salespeople understand their product.Far fewer understand the business realities their customers are dealing with.In this episode, Kevin Cope and Ben Cook discuss their new book, Business Acumen for Sales Success, and the p...
How to Apply Business Acumen in Sales and Leadership with Ben Cook
Understanding business acumen is one thing.Applying it in real conversations, decisions, and leadership situations is what actually drives results.In this episode, Ben Cook, President of Acumen Learning, breaks down how to use t...
The 5 Business Drivers Explained Simply with Kevin Cope
Business is often more complex than it needs to be.In this episode, Kevin Cope breaks down a simple framework that helps you understand how any business actually works.The five business drivers.Cash. Profit. Assets. Growth. ...
The Business Acumen Gap That Led to Acumen Learning with Stephen M.R. Covey & Kevin Cope
Why do so many capable teams struggle to make good business decisions?In this episode, Stephen M.R. Covey and Kevin Cope share the story behind the founding of Acumen Learning and the problem they couldn’t ignore.Even inside a h...