Found in the Fire
You understand your patterns. You can name them, trace them, explain
them. And you are still running them.
Found in the Fire is a podcast for the woman who has done the work —
the therapy, the journaling, the courses — and is ready to understand
why insight alone has never been enough. Hosted by Erica Adams,
neuroscience coach and somatic practitioner, each episode goes into the
specific, lived moments that shift when healing actually reaches the body.
Somatic practice. EFT. Ancient wisdom. The neuroscience of real change.
And the red velvet cake version of what transformation actually looks like
on a Tuesday morning.
Found in the Fire
The Red Velvet Cake (Explained)
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Back in Episode 1, we named the difference between broccoli and red velvet cake. This episode takes it all the way through: why understanding and change live in different parts of you entirely, and what it actually feels like when the work has done what it's supposed to do. Four new scenes — the invoice sent at full price, the bees on the dandelions, the phone left alone for an hour, the plain no with nothing stapled to it. Not the theory. The felt, ordinary, ten-o'clock-on-a-Tuesday answer to what changes.
What we cover:
The mechanism, without the mysticism. Broccoli and cake aren't a style preference, they're two different memory systems. Explicit memory — facts, frameworks, the ability to explain your attachment style at a dinner party — is conscious, verbal, and prefrontal-cortex-mediated. Implicit memory — the automatic response that fires before you've decided anything — is older, body-based, and doesn't update just because the explicit system learned something new. The two are dissociable, which is why a person can hold completely accurate insight and still respond exactly as before.
What the research actually shows. This dual-system distinction is the basis of Epstein's Cognitive-Experiential Self-Theory, which lays out why intellectual insight is necessary but not sufficient for change — the "experiential system" runs on associative learning, not information, and has to be updated through new lived experience (Epstein & Epstein, 2016, Journal of Psychotherapy Integration). This is the clinical explanation for the exact gap the episode names: knowing your pattern and changing your pattern are not the same neurological event.
On the storytelling structure itself — delivered over multiple sittings, by firelight, for absorption rather than efficiency: this maps directly onto anthropologist Polly Wiessner's field research with the Ju/'hoansi Bushmen of the Kalahari, spanning four decades of study. She found that daytime conversation was almost entirely practical and economic, while over 80% of nighttime, firelit talk was storytelling — and that firelight reliably promotes bonding, trust, and shared emotional state among listeners (Wiessner, 2014, PNAS).
On Kintsugi: historically accurate as described. The practice developed during the Muromachi period, uses lacquer mixed with powdered gold, silver, or platinum to make the repaired seams visible rather than hidden, and is tied to the wabi-sabi philosophy of finding value in imperfection and history rather than disguising it. The episode's closing image — the bowl goes back on the shelf and simply holds tea again, rather than becoming a monument to its own break — is an interpretive extension for the audience, not a historical claim, and doesn't need separate sourcing.
Research referenced in this episode:
- Epstein, S., & Epstein, M. L. (2016). An integrative theory of psychotherapy: Research and practice. Journal of Psychotherapy Integration, 26(2), 116–128.
- Wiessner, P. (2014). Embers of society: Firelight talk among the Ju/'hoansi Bushmen. Proceedings of the National Academy of Sciences, 111(39), 14027–14035.
Resources Mentioned:
- The Sovereign Toolkit ($497, 4 weeks, fully async) unatmedsovereigntycoaching.com
Here is a sentence a very good therapist once said to me. Your nervous system dysregulation is likely being maintained by a chronic pattern of hypervigilant self monitoring. Every word of that is true. I nodded, I wrote it down, I could have repeated it back to her, rephrased in a way that would have made her very proud. And yet I changed nothing. Here is a different sentence. This one isn't from a session. It's from a Saturday morning, months later, standing at my kitchen window with coffee going cold in my hand, watching two bees work the same cluster of dandelions in the yard for what felt like a full minute before I remembered I was supposed to be doing something else. I didn't learn anything in that minute. I didn't understand my patterns better. I just stood there, and something in my chest that had been clinched for years let go just slightly, just for that one minute. One of those moments changed me, and it wasn't the one with all the right words. My name's Erica. I'm a neuroscience-based life coach, a somatic healing practitioner, and a folklore scholar. Which is a strange combination until you understand that every culture in human history has had its own version of this work. And my entire adult life has been spent asking why. Back in episode one, I gave you a name for the difference between those two moments. I called it broccoli and red velvet cake. Today I want to take that distinction all the way through, because I think most of you only got the appetizer. Broccoli is a fact about you. Red velvet cake is an experience of you. Broccoli tells you what is true. Red velvet cake is what's true arriving in a body on a Wednesday, on a Saturday in the kitchen, at a stoplight. You already know broccoli works nutritionally speaking. You know the antioxidants are real. You still don't want it at eight at night when you're standing in front of the fridge. Nobody has ever craved broccoli. People crave cake before anyone finishes describing it. Healing content is drowning in broccoli. Regulate your nervous system, do the somatic work, expand your window of tolerance. Every phrase is defensible. Not one of them is a felt experience. Not one of them tells you what Thursday morning actually feels like once the pattern has moved. I want to go one layer deeper than I did in episode one, because I don't want you to hear this as some people like technical language and some people like poetic language. Do each your own. That's not what's happening. Understanding lives in the prefrontal cortex. That's the part of you doing the analyzing, the naming, the explaining. Change lives somewhere else entirely, somewhere older, somewhere that doesn't read words at all. The older system, the one that actually runs the pattern, responds to felt experience, to images, sensation, story, repetition in the body. It has been doing this work since long before language existed. It is not impressed by your vocabulary, it is not moved by your framework, it does not care how clearly you can articulate what happened to you because articulation is not its medium. You can flood the prefrontal cortex with excellent language for years, and the older system underneath never receives a single word of it. We've talked about this before. This is why you can explain your attachment style flawlessly at a dinner party and still text him for nights, four times in a row at eleven at night. The explaining part and the doing part were never in the same room. This is why you can know that the voice in your head telling you you're too much is not the truth, and still go quiet in a room full of people the moment you sense even a flicker of disapproval. Knowing and changing are not the same neurological event.
SPEAKER_01They never were.
SPEAKER_00Body level shifts are like noticing that the urgent thing no longer feels urgent. We've talked about this. This is not because you've talked yourself out of the urgency. This is not because you reminded yourself of the cognitive understanding. The urgency is simply not present in the body in the way that it once was. It does not feel like victory. It feels like less. Like something that used to take up enormous space in your body simply takes up less. Like a sound you'd stop hearing because it was always there is suddenly gone, and the quiet is a little disorienting. The pattern doesn't announce its departure, you notice its absence. That is what becomes available when the work reaches the layer where the pattern actually lives. Now, here is the thing that oral cultures understood about this that we have largely forgotten, or perhaps more accurately, that we have traded away when we decided efficiency was more important than absorption. Stories were not told in one sitting, not the important ones. The stories that carried real medicine, the ones that were meant to reach the older system, the body, the part that doesn't read words. Those were told over several evenings around the fire, with gaps between the telling, because the people who carried those stories understood something that neuroscience is only now catching up to. You can only create the conditions for it to work. This is why the campfire was not just a light source, it was a technology. The warmth, the rhythm of the flame, the darkness held at the edges, the bodies of other people close by. All of it was working on the nervous system, while the story worked on the mind. The felt experience and the narrative arrived together, which is the only way the older system receives anything at all. Red velvet cake was never just a stylistic preference. It was always the delivery system, and the only one that was ever going to work. I gave you four scenes back in episode one, and let me give you four more, because I think the specificity is the whole medicine here, not the concept, the actual kitchen, the actual hand that does or does not reach. The invoice she had a habit years old of knocking ten percent off every invoice at the last second, right before sending, a small apology dressed as a discount, a preemptive softening in the ask just in case the number itself caused offense, in case she caused offense by having a number at all. Then one day she sent it at full price. She was sitting at her desk, not bracing, not running the calculation of how the number on the other end might land, not rehearsing the justification she'd offer if someone pushed back. She pressed send and stayed sitting, relaxed, her hands still in her lap. She noticed a small uptick in her heart rate, the body's old reflex checking in, and she took a breath slow and deliberate, and felt it settle before it could become an alarm. What she noticed was not the full price. It was the not rereading, the three times she used to go back through the invoice looking for something to soften, something to apologize for in advance, something to make herself smaller, so the ask felt more acceptable. Her hands simply didn't do that, not because she decided they wouldn't, because there was nothing in her body that needed them to. That was the whole shift. Nobody explained anything to her. Their number just went out as the number. The bees on the dandelions. I already told you that once, but I want you to notice something about it. She wasn't trying to be present. She wasn't practicing anything. She was just standing at a window with coffee going cold in her hand, and something caught her attention, and she followed it for a full minute without her nervous system pulling her somewhere else, without the background hum of everything she was supposed to be doing loud enough to drown it out. That is not a small thing. For a woman whose system has been running on hypervigilant monitoring for years, a full minute of simply watching bees is a profound piece of data. Not because it was peaceful, but because her body allowed it. The phone left face down. She used to check it the second it lit up. Mid sentence, mid meal, mid anything. Not because she wanted to, because the pull was faster than the wanting, the alarm firing before she had made any conscious decision at all. One evening, an hour into dinner with people she loved, she noticed the phone. It was something that was quietly present without demanding anything, something it certainly had never been before, and she suddenly remembered that it had lit up twice since she sat down, and she hadn't picked it up. And what she felt in that moment was not pride. She wasn't managing herself, wasn't white knuckling her way through the impulse. It was almost a curiosity, a mild surprise, and underneath the surprise something that felt like relief, the realization that she had been genuinely present in conversation, that she had been enjoying herself, and that the notifications had simply waited. They had not demanded her, they had not collapsed the room. Whatever was in them would still be there when she was ready, and she had not needed to be ready yet. The phone was still face down when she left the table. The plain no. Someone asked her for something inconvenient. Anytime this something this type of ask would be brought up, she would meet it with building an elaborate architecture around why her no sounded appropriate. She wanted the no to sound like a yes, but the circumstances just unfortunately prevented it, to make her refusal feel like a gift rather than a closed door. This time she said no, that doesn't work for me and stopped talking. She held her breath while she said it, her body was already itching, ready, already composing the over explanation, already reaching for the alternative offer, the apology, the something to soften the landing. She felt all of that. She held it anyway, said only the sentence and let the silence arrive. And then she exhaled, long and slow, her body releasing the armor it had been holding ready, the bracing for the recoil that had always come from making herself inconvenient to someone else. The silence stretched, and she let it stretch. She did not feel it. She told me afterward that the silence after saying it was the loudest part. Not because it was uncomfortable, because she stayed in it and nothing collapsed. There's a question most healing content is quietly afraid to answer, and I want to tell you why before I answer it, because the reason it doesn't get answered is worth talking about. The healing and wellness industry, and I say this as someone working inside it and loving this work very deeply, has a transformation problem. It sells the dramatic version, the before and after. The woman who is broken and is now whole, the breakthrough moment, the revelation, the radical reinvention. It sells this because the dramatic version is easier to photograph, easier to put in a testimonial, easier to build a sales page around. You were lost and now you are found. You were shattered and now you are golden. You were small and now you take up the space you deserve. And so you come into this work, consciously or not, carrying that expectation, that when it works you will feel it working, that the shift will announce itself, that you will wake up one morning and recognize yourself as someone fundamentally different, someone who has crossed a threshold and cannot cross back. And then the actual shift arrives, and it is nothing like that. It feels like an invoice sent once. It feels like a phone left alone for an hour. It feels like a no with nothing stapled to it. It feels like standing in a kitchen window watching bees work a cluster of dandelions for a full minute before you remember you're supposed to be doing something else. Which is almost embarrassingly ordinary, and is exactly why nobody wants to put it on a sales page. Here is the honest answer to the question Healing Content is afraid to ask. What does it actually feel like when this work has done what it's supposed to do? And the answer is it does not feel like victory. It feels like less. It feels like that sound that you'd stopped hearing because it was always there and now is suddenly gone. And that quiet is a little disorienting because you had organized yourself around the noise for so long that its absence feels strange before it feels like freedom. The pattern doesn't announce its departure. You notice its absence. There is a practice in Japanese ceramics called kinsugi. When a piece of pottery breaks, rather than discarding it or hiding the repair, the cracks are filled with gold. The break becomes visible, the history of the object becomes part of its surface. This practice gets used constantly in wellness content as a metaphor for a dramatic visible transformation. Your wounds become your gold, your breaking becomes your beauty, your cracks are the most interesting thing about you. But here's the part of Kintsugi that never makes it to the wellness posts. After the repair, the goal the bowl goes back to the shelf. It doesn't glow, it doesn't announce itself differently, it sits there and holds tea the same way it always did. The gold is there if you look closely, if you know what you're looking for, if you understand what you're seeing. But the bowl was never repaired so that it could become a monument to its own breaking. It was repaired so that it could keep holding things. That is what this work actually produces. Not a woman who is a monument to her own transformation, a woman who can hold things, who can stand in a kitchen and feel the heat begin to rise and know what it is and know what to do with it, and come back to herself on the other side without losing the thread of who she is. It's not impressive from the outside. It was never supposed to be impressive from the outside. It is your own life finally worn on the inside instead of the outside. Finally yours in the way it was always supposed to be yours. Quietly, quietly. ordinarily in a kitchen with the coffee going cold and the bees working the dandelions and something in your chest that used to be clenched simply and gently letting go. That is the only honest answer. And it is enough. It has always been enough. The industry just forgot to tell you that part If you want more of this not just the understanding of it but the actual felt experience of it in your body, in your patterns, that is what the Sovereign Toolkit is built for. Here's what makes it different from most other offerings in this space. It doesn't hand you a generic healing arc and ask you to find yourself inside it. It starts with a deep dive intake which means before anything else you sit down and you open all the ledgers every account every pattern every place where the books don't balance the way you've been telling yourself they do. The intake asks you to be open, honest and vulnerable in a way that most healing content never quite gets to because most healing content is afraid of what you'll find when you actually look but that looking is the whole point because when you open the ledgers you can see the cracks and when you see the cracks you can build the map and when you have the map you know exactly where the gold needs to go. From there the toolkit is built around you not a version of you not a composite of women with similar presenting patterns you with your specific history your specific nervous system your specific place in the arc of this work personalized audio practices meditations somatic exercises breath work an EFD sequence built around your core limiting belief something you can reach for independently not just inside the container ritual prompts drawn from ancient practices and matched to your specific theme neuroscience anchored habit interrupts built around how change actually holds in a body like yours. It is a contained arc there is an opening the work and a closing which matters more than it might sound because one of the things the nervous system needs in order to actually metabolize a shift is to know that it has a beginning and an end that is not being asked that it is not being asked to be in a permanent state of excavation that there is a moment when the work on this particular pattern is done, integrated, landed, and then something happens the part that nobody talks about once you have moved through one pattern inside a contained arc like this, once you have isolated it, worked it, felt it shift and noticed its absence the way you notice a sound that has stopped you have done something that goes beyond the pattern itself. You have mapped the territory you have learned the texture of your own transformation from the inside you know what the before feels like and now you know what the after feels like and you can tell the difference between the two in your body not just your head which means the next pattern you want to rewire you already know the path not because someone handed you a framework because you walked it yourself and your body remembers the way you can retrace your steps you can keep finding your own silent transformations the ones that don't announce themselves the ones that arrive quietly and feel like less and the quiet in the bowl that keeps holding things. The toolkit includes weekly async check-ins Monday through Thursday throughout everything living in a private client portal on your timeline no schedule to keep four hundred ninety seven dollars with a link in the show notes that woman at the kitchen window coffee going cold watching the bees work the dandelions she wasn't trying to heal anything in that minute she wasn't applying a framework she was just there and something let go I want to ask you something and I want you to let it sit rather than answer immediately when was the last time something in you let go just slightly just for a minute and you almost missed it because you were already moving on to the next thing until next time I'll see you in the fire