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Association of Specialty Cut Flower Growers (ASCFG)
The ASCFG was created to educate, unite, and support commercial cut flower growers. Its mission is to help growers grow smarter, to share cut flower research, and to build community across the industry.
Episodes
4 episodes
Increasing Profitability in Tough Times
Unusual economic conditions are putting new pressure on flower farmers and floral businesses. Join Jenny Marks from Trademarks Flower Farm as she provides practical guidance on how to track profitability—and how to make smart operational adjust...
Selling Wholesale: Is that Right for Your Farm?
Selling to wholesale customers, whether they’re florists, designers, or resellers, requires a clear understanding of their needs and expectations. Join the fabulous Erin McMullen of Rain Drop Farms as she offers a practical introduction to buil...
Selling to Florists? Here’s What You Need to Know
Searching for an alternative revenue stream in this uncertain economy? Do you want to begin selling to florists but not sure where to start? This webinar will walk you through the essential steps for entering the florist market with confidence....
Industry Trends and Forecasts: What's Coming and How to Prepare
Understanding industry trends and market forecasts is essential for flower farmers and floral businesses looking to plan strategically and stay competitive. Drs. John Dole (NCSU) and Charlie Hall (TAMU) will explore current trends shaping the f...
