Be The Bag Live

Be The Bag Live is for the woman on a mission who is tired—not tired of dreaming, creating, or wanting more, but tired of chasing everything outside herself while quietly wondering, “Is this really the life I want?”

Hosted by April, this is where we have honest, funny, grown-woman conversations about self-connection, identity, work, creativity, money, boundaries, and building something that actually feels like you. Through personal stories and the Be The Bag framework—Pause, Reflection, Discernment, Experimentation, Evidence, and Revision—we’re learning to stop outsourcing our clarity and start trusting ourselves again.

There’s no performative hustle here, no pressure to have the perfect plan, and absolutely no requirement to pretend you care about things you do not care about. Just thoughtful conversations, practical questions, and plenty of permission to change your mind as you learn more about yourself.

Come in, have a seat, sip something good, and let’s talk about what it means to stop chasing the bag—and remember that you are the source, the asset, and the blueprint.

Welcome home.

Contributors

Host

April Terrell

April is a creator, strategist, storyteller, and professional woman who spent years building a successful life while quietly wondering if it was the life she actually wanted.

After earning two degrees, building a six-figure career, raising a family, and trying more business ideas than she cares to admit, April realized that the answer wasn’t another blueprint—it was a better relationship with herself.

Now, as the host of Be The Bag Live, she brings honest stories, thoughtful questions, practical wisdom, and a little grown-woman humor to conversations about identity, self-trust, meaningful work, and creating a life that fits.

She believes self-discovery is a legitimate life and business strategy, “that’s interesting, but I’m not interested” is a complete sentence, and sometimes the most productive thing a woman can do is put her pencil down and consult herself.