It's not real!
It’s Not Real is the podcast that takes a scalpel to the stories we tell ourselves. Hosted by Dr Paul Harrison, consumer psychologist, academic, and media commentator, each episode unpacks the real evidence behind why we do what we do, how the world actually works, and the myths we cling to in order to make life a little easier. From marketing spin to social norms, from economic fictions to psychological blind spots, It’s Not Real cuts through the noise with sharp analysis, candid conversations, and a healthy dose of skepticism. Because sometimes, the things we believe… just aren’t real.
It's not real!
2: Changing banks, vegan burgers and marketing the AFLW
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When is a bank not a bank? And how difficult is it to change your bank when you know you really want to break up with it?
This week we explore why the Banking Royal Commission has changed the way that banks brand themselves.
And…
Guns and Collingwood Football Club. Is there a link? We reckon there is, but the link is not what you think and can be explained by a psychological theory that we all can relate to.
That, women and STEM, the Middle East, vegan burgers and the AFLW are all up for consideration, so if you’re interested in Marketing, Culture and the World of Business, you should LISTEN TO THIS.