The Marketing Lab (at Deakin)

6: Hitting them where it hurts - advertising boycotts, Alan Jones and climate change activism

September 30, 2019 Paul Harrison, Melanie King, and Virginia Weber
The Marketing Lab (at Deakin)
6: Hitting them where it hurts - advertising boycotts, Alan Jones and climate change activism
Show Notes

In this episode of Listen to This we look into how young people can change the course of history, how advertisers should probably choose where to put their money, and the ins and outs of ethical behaviour in marketing.