The CU2.0 Podcast

CU 2.0 Podcast Episode 233 Mac Thompson White Clay on Creating More Member Successes, Really!

January 18, 2023 Robert McGarvey Season 6 Episode 235
The CU2.0 Podcast
CU 2.0 Podcast Episode 233 Mac Thompson White Clay on Creating More Member Successes, Really!
Show Notes

Are you helping your members succeed?


Before answering know a couple things.  Banks - definitionally - are in business to benefit their shareholders.


A credit union, says Mac Thompson, founder and president of White Clay, which uses data analytics to help deliver more member successes, has as its mission member success.


But it’s the getting there that is the journey.


To do it, said Thompson, many credit unions find themselves on a cultural makeover - and that’s not always easy and rarely is fast.


Now, you might think that a podcast with a data analytics geek would be a fast jump into propellerhead thinking.


You won’t find that in this show.


But you will hear ways to consistently create more of the member successes that are the measure of a credit union.


Listen up.


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Find out more about CU2.0 and the digital transformation of credit unions here. It's a journey every credit union needs to take. Pronto