The CU2.0 Podcast

CU 2.0 Podcast Episode 79 Up in Smoke with Dan Mayfield LeveragePoint on Cannabis and Credit Unions

February 18, 2020 Robert McGarvey Season 2 Episode 79
The CU2.0 Podcast
CU 2.0 Podcast Episode 79 Up in Smoke with Dan Mayfield LeveragePoint on Cannabis and Credit Unions
Show Notes

Welcome to Up in Smoke, Part 4 - credit unions and weed.


Buckle up. Dan Mayfield, public affairs director at LeveragePoint, a strategic communications firm in Albuquerque NM, will be our guide in this podcast to the cannabis business in New Mexico.  


Cash, public safety, and a $130 million dollar annual business take. That's legal marijuana in New Mexico -- and right now credit unions are scrambling to help serve this market.


LeveragePoint has a ringside seat and that's because it is wholly owned by the Credit Union Association of New Mexico.


You heard that right.


That also means it's playing a key role in setting up the CU Cannabiz show in Chicago in April and Mayfield offers more details on that in this podcast.


Up in Smoke Part 1 here, Part 2 here, Part 3 here.


Part 3 is a podcast with Paul Stull, CEO of the Credit Union Association of New Mexico.


What's important here is that cannabis is a potentially huge market for credit unions. It has risks, sure.


But it has a grand upside.


Here all about all sides in this podcast.  It's a fast ride.


Listen here


Like what you are hearing? Find out how you can help sponsor this podcast here. Very affordable sponsorship packages are available. Email rjmcgarvey@gmail.com

Find out more about CU2.0 and the digital transformation of credit unions here. It's a journey every credit union needs to take. Pronto