.png)
Built For Meaning
Built for Meaning is a podcast about the psychology of identity, belonging, and the lifelong search for meaning.
Hosted by Stephanie Jiroch, researcher, strategist, and creator of the Donor Identity Framework™, each episode explores why humans do what they do—from the communities we join and the causes we support to the brands we love, the identities we create, and the stories we tell ourselves.
Drawing from behavioral psychology, media psychology, consumer behavior, and real-world research, Built for Meaning uncovers the hidden forces shaping how we connect, contribute, and become.
If you've ever wondered why people stay loyal, why communities thrive, or what truly gives life meaning, you're in the right place.
Built For Meaning
Ep. #56: How to StoryProof Your Business
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
Here’s the thing: recessions, fluctuating markets, pandemics, cool new tech…they happen! In order to survive the next big event, you need to "story-proof" your business. That’s why today, I’m sharing my StoryProof Plan™ to support you in securing your business or personal brand for economic hardship, market shifts, and technological advances (like A.I.). This 3-step process supports you in staying one step ahead of fluctuating world events.
To grab your free StoryProof Plan™: https://view.flodesk.com/pages/643e1e6046aaeb64ed6a0192
Follow Stephanie on Instagram: https://instagram.com/leadwithstory
Connect with Stephanie on LinkedIn: https://linkedin.com/in/stephaniejiroch