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Built For Meaning
Built for Meaning is a podcast about the psychology of identity, belonging, and the lifelong search for meaning.
Hosted by Stephanie Jiroch, researcher, strategist, and creator of the Donor Identity Framework™, each episode explores why humans do what they do—from the communities we join and the causes we support to the brands we love, the identities we create, and the stories we tell ourselves.
Drawing from behavioral psychology, media psychology, consumer behavior, and real-world research, Built for Meaning uncovers the hidden forces shaping how we connect, contribute, and become.
If you've ever wondered why people stay loyal, why communities thrive, or what truly gives life meaning, you're in the right place.
Built For Meaning
Latest Episodes
The Myth of Donor Fatigue
What if everything you've been told about donor fatigue is wrong?In this episode, Stephanie challenges one of the most comfortable stories in fundraising — the idea that donors burn out from being asked too often. The truth is mor...
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Adapt or Die: The Generational Giving Shift Nonprofits Can't Ignore
Every generation gives differently and the nonprofits that miss this shift won't just lose donations, they'll lose relevance.In this Quick Take episode, Stephanie breaks down how generational giving patterns are quietly reshaping philant...
The Midlife Pivot I Never Saw Coming
After a long pause from podcasting, I'm back...and a lot has changed.In this episode, I'm sharing the story behind my midlife pivot: the unexpected shifts in business, identity, and purpose that led me away from building brands and towar...
Ep. #69: 3 Web Mistakes You're Making
Are these common web mistakes holding your business back? If you want a site that converts visitors into raving, paying fans - this is the episode for you.Like what you hear? Click subscribe and leave a review, then join Stephanie each ...
Ep. #68: When You Are Close to Quitting, Listen to This
What if achieving your big goals was as simple as filling a bucket, one drop at a time? In this hot take episode, I break down my "drops in a bucket" analogy and share how this mindset can transform the way you approach challenges in business a...