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Built For Meaning
Welcome to Built for Meaning, a show for nonprofit leaders and fundraisers ready to rethink donor retention. Each week, join your host Stephanie Jiroch, creator of the Donor Identity Framework™, to explore how identity, belonging, and behavioral psychology transform first-time donors into lifelong supporters. Whether you're reviving a cold donor file or building a retention strategy from scratch, Built for Meaning will help you stop chasing donors and start creating communities people never want to leave.
Built For Meaning
Ep #61: Marketing vs Branding - What's the difference?
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Do you know the difference between marketing and branding? Like so many, most people spend considerable time marketing their business and not building their brand first. In this episode, Stephanie shares the very simple distinction between marketing and branding, and shares why every entrepreneur must make their branding a priority.
Like what you hear? Click subscribe and leave a review, then join Stephanie each week as she takes on the many questions women have about building a business - and brand - their way.
Book your Brand Blueprint → https://brandpsyche.co/brand-blueprint
Ready to shine online? Book a Perfect Fit Call to learn more about developing a standout brand identity + online presence → https://app.acuityscheduling.com/schedule.php?owner=12413637&appointmentType=53267324