Law Firm PPC | A Weekly Law Firm Marketing Podcast
Law Firm PPC For Lawyers is a weekly podcast about Google Ads, Facebook, and other online marketing strategies for law firms. Every week Jason will be giving advice about how to get more clients from Google Ads, Facebook, and other digital marketing strategies. He'll also be answering questions. Thanks for listening, enjoy the show, and good luck with your law firm marketing campaigns!
Law Firm PPC | A Weekly Law Firm Marketing Podcast
017: The Three Types Of Keywords Presented With Example For Attorneys
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Jason Rothman: PPC For Lawyers Expert
There are three types of keywords in Google Ads that attorneys will encounter: red, yellow, and green. Knowing how to identify and categorize keywords and search terms in Google Ads, and then knowing how to handle those keywords, is what's needed to win on Google Ads and get a continual flow of new clients into your law firm. In this episode Jason breaks down the three types of keywords, how to handle them, and he gives you an attorney-related example of each type of keyword.
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The article - https://rothmanppc.com/three-types-of-keywords/
Contact Jason - https://lawfirmppc.com/