This week on The Digital Marketing Scoop we thought it would be best to kick start the new year with a guide to building a brand awareness campaign.
Currently, Ireland is back in Level 5 lockdown so a lot of businesses are once again closed. This episode will help those businesses in building that awareness for your brand and creating relationships with customers for when you are able to reopen.
In a previous episode with Virginia Foley, we discussed brand strategy and how to establish your business’s purpose. We recommend you check that episode out which ties in nicely with this episode where we discuss campaign objectives to choose, platforms to use, content to create and how to measure success.
This episode of the Digital Marketing Scoop is brought to you by the team in Cliq Media & Marketing. For more marketing tips follow us on Instagram @cliq.ie or LinkedIn, Cliq Media & Marketing.