The Fit to Grit Cast
Fit to Grit is an audio/video/newsletter hybrid featuring in-depth conversations with leadership within the athletic space. Guests range from top executives within the athletic space to professionals in adjacent industries with a proven track record of success working in the athletic industry.
We explore visionary ideas and practical strategies driving the industry forward, covering areas such as marketing, finance, branding, equipment, product development, biz dev, and more. Join us as we share actionable insights and real-world experiences while embodying the "fit to grit" spirit.
The Fit to Grit Cast
Marketing, are you doing it right?
Unlock the secrets of impactful communication and branding as we draw inspiration from industry titans like Alex Hermosi and Grant Cardone. Discover how the power of concise and confident messaging can transform your personal and professional life. Through engaging anecdotes and insights, we explore the art of storytelling, emphasizing the importance of simplicity in resonating with audiences and creating lasting impressions. We'll share our experiences navigating the complex landscape of sales and branding, highlighting how effective communication can distinguish a company in the crowded marketplace.
Immerse yourself in the dynamic world where technical expertise meets creativity in business endeavors. From rebuilding backyard playhouses to navigating the competitive photography industry, balancing technical skills with creative pursuits unfolds. We dive into the challenges of branding and the role of emotional storytelling, using Apple as a benchmark for success. Learn how to embrace creativity despite time constraints and understand the critical importance of image and branding in attracting clients and creating memorable experiences.
Venture into the realm of value-based pricing and strategic business growth, where perception can significantly alter pricing dynamics. Through captivating examples like the innovative approach of the Bouldering Project and the reimagined branding of Payless ShoeSource, we illustrate how calculated risks can propel a business forward. Explore the evolving vision and rebranding strategies necessary for long-term success, inspired by personal growth stories and entrepreneurial insights. As we reflect on life's simple values, discover how experiences and learning fueled by curiosity can lead to profound personal and professional development.
Subscribe to our Newsletter: https://creatitive.com/fit-to-grit-cast/
Alex Ramosi is really good at just going from A to B in a very short, compelling short way, what I love about branding, and for a while, this is what my TEDx was going to be about. Funny enough, oh, you said.
Speaker 1:TEDx. Yeah, I thought you said 10x earlier. I'm glad you said Grant Cardone.
Speaker 2:No, no, tedx, TEDx. Okay, yeah, I'm not. Grant Cardone, I think is a great salesman, I think is a great salesman he cracks me up, man, I love that, that hustle.
Speaker 1:He just cracks me up. He reminds me of Donald Trump a little bit Love-hate relationship. I'll just say that, no, I. It's just, he's such a hustler and he's such a. I respect him. Yeah, but I'm like I don't know if I you just go, do you, pal, I love it man. You're just out there doing it. You know what I mean? Yeah.
Speaker 2:Yeah, I feel very similar about Alex Hermosi, especially since he's kind of been. You've heard of Alex Hermosi. Oh, I've heard a lot.
Speaker 1:He's probably one of the best speakers I've heard. Yeah, he's structured. I struggle with that. I feel like I do make some good points, but sometimes I think I take a lot of time to get to that point. I'm the same way Right, and I think Alex Ramosi is really good at just going from A to B in a very compelling short way.
Speaker 2:Yeah, that's funny enough. My coach has been really forcing me to do that. It's taken me a long time to get there and I think for me it's a lot of it to do is I'm trying to run a business and take care of kids at the same time, so it's taken me a bit longer, but it's learning to and I think podcasting like this definitely helps.
Speaker 1:Oh, my God, it helps so much the growth I've seen with me in just the last 10 episodes. I've done 20, now this is the 20th one. It's helped me so much because you know you're just getting that face-to-face interaction, but maybe it's to do with when you were talking. It's I feel like I always have to explain. I gotta tell you the whole story, man. I gotta take the whole backstory. Where do we begin? Let me tell you and I think a lot of it is really not. That's not what's essential, because I could tell you my story and it could or could not move you. It's just learning how to say certain things in a certain way that compel you the way I want to, like just being compelling.
Speaker 1:I think compelling people are way more successful than factual people. Like, if I can just compel you to think a certain way or to do a certain thing, it's like way more powerful than you know Einstein if he told you all this. You know, and it's funny, the smarter is it so funny. The smarter a person is, the the more they sound unsure because they're like dude. The world is so complex. I can't tell you for certain, but what I do know and they just break out all this complex shit and the the dumber a person is in a way. I don't want to say dumber, I would just say, like you said earlier, simple, just one thing married to it, straight to the point. Just here we are. They have a better chance, or they're able to be more confident and have more conviction, because it doesn't matter how complex the world is or the situation.
Speaker 2:Listen pal shut up.
Speaker 1:We need you from here to here.
Speaker 2:We're doing this Funny you say that because one of the biggest reasons I feel like I am not a good salesman is because that exact reason. I know so much about branding and marketing. I've tried everything. I know what works. I can tell you. Someone could come to me and I could be like stop doing that. I don't even have to look at your net. I can even find someone and I can be like I can tell. I always tell my wife my superpower is I can look at a company and I can tell how good the organization is, ran through the marketing that they do, through the way that they have customer service, the way that their product is, all that I could tell that very easily off the bat. It's like a superpower and I'm not always right, but I'm pretty close and I always, I always do. I just need to bring someone in In sales and have them have no idea what Like, know the products Very basic, wise, but have no idea what branding is.
Speaker 2:Now it's how to do the projects the web stuff how to get the sale that's how to get the sale, because I know so much that I like it's easy to. It's easy to be like I'll be on a call with someone and they'll start telling me their problems and I will know the answer within five seconds. I'm like, I'm like, all right, I know this, this and this I know how going to hear, but I can't tell them that I have to let them find it Like that gin moji with Apple.
Speaker 1:We're going back to that, the gin moji with Apple. A great way to sell, like the Apple is so good at compelling your innovation. Inspiring makes you feel like a kid again. It's all this new technology, you know. It's like saying like hey know you if you have a hard time being understood with your friends and family in your community? And you have these emojis, all these amazing emojis we've created over the years to help you, you know, convey yourself to your friends and stuff, but they just sometimes aren't enough.
Speaker 1:They just aren't letting everybody know who you are. Well, introducing genmoji now you can really customize to who you are and share that with the world. It's kind of one of those things where it's like genmoji, like you said earlier, for you you're like it doesn't I don't care right, like it's not important to me, but for a lot of people it's not important to them either. Until you spin it to where it's like now, you'll be understood. You know what I mean. It's like we're such emotional creatures.
Speaker 1:It's wild, I think, if we weren't emotional creatures it would be so well, I would say everybody would be successful and nobody would be successful. But if we were not emotional creatures, we would definitely choose different rounds in life. I think, just because of the numbers, we just look at the numbers and just be like this is the best route. We're going this way yeah but we're so emotional that we just get pulled in every direction and it's funny, it really made it.
Speaker 2:The first thing that popped in my head is like all right, there you go, that's branding, because that's the emotional side, the compelling side, yeah, um, and that's what I've always struggled with was like I'm a very technical person but I'm also very creative person. So, like my business, when it grew it was like, oh, technical, I need technical. Right away my technical expert came out because I had to do everything myself. Before I hired, I had to come SOPs and do all that stuff. And I got to a point where I'm like I want to create things.
Speaker 2:A couple of weeks ago I started to try to bring my creativity back through doing things around the house. Like we're building a playhouse out in the backyard and I saw so I, we already had it built. It was just got ruined because the last owners had two big dogs and they turned it into a dog house. Yeah, so it broke down. They had a fence, there was crappy dirt everywhere was bit, bite marks in the wood. So I re-redid the whole roof, I re-roofed it, I, I basically did everything. We, basically we created a huge sand pit around it and all that stuff. So a guy, the the guy came out and uh, to work on building the sandpit part, because, yeah, I'm not doing that part myself, but I was telling my wife I'm like you think you'd let me help him do it.
Speaker 1:Yeah, and that's what I'm saying.
Speaker 2:I'm like I'll pay him the same amount, like, but why not? Like, why not get out there? And and my creativity, uh, creativity? Yeah, of course I did, and I had other things I had to do.
Speaker 1:They're kind of a joke, but it triggered you think about it a little bit. You know what I mean. There there was a funny survey that uh, they, they took, they said out of all the 100% I don't know how many men it was, but out of on a voyage across the ocean, you know what I mean Like one of those epic voyages where the storm's raging and you're pulling the sails back and shit. Every man said, yes, I would love to do that.
Speaker 1:And I think it's just we have that adventure, the exploration, that creativity and all of this. We want to just get our hands on it. But you strike me as the kind of guy though I see what you're saying, cause I feel like how I am. I think for your business you're way better and you're more sound than me because I'm so early on in like my industry, like the photos even though I take great photos because you've been doing it long enough. But it's the same thing. It's hard to get people in the door. I think once you get people in the door, uh you know they're set. It's kind of funny. I just had this funny image in my head. It's like if you have like two islands and it's an ocean and somebody's floating on a drift of wood and there's two guys on each one's like hey, man, come over here to my island, it's safe over here, you can survive.
Speaker 1:and then the other guy's like, no, no, come to my island. It's like the guy's gonna go with the one guy who's like, hey, man, I got 10 pitches over here, come on, man, it's a bar, go here. Regardless of whether it's the truth or not, so we're. Sometimes it's hard to get people to just get to you, but then once you have them, it's like dude, you're taken care of. You know what I mean, and I think that's the hardest part about sales trying to figure out how to convince people to choose you, because you know, once it chooses like, hey, man, you're good, everything you need I'll take care of it, we're all good.
Speaker 2:Well, and I think this podcast is a great example, because I think that that's something that a lot of people miss I I see a lot of clients that you can't put a number on branding. They're like, oh, they of course moving away from the logo and just saying that those experiences, right, like, do you think those? They were able to put a number to that apple's presentation that compelling is? Could they put a number to thatness? Could they put a number to that? No, what could they put a number to? Oh, the amount of views and how they distributed that number, which is the marketing side, right, so that's where the numbers come from.
Speaker 2:But the stuff in the creativity side that actually made the sale, probably. I mean, if they just came out with a drawing on a screen and just said and threw it up on YouTube, and we'll just say, throw it up on YouTube, and they just drew a picture of their phone and they were just like, buy our phone now, we'll probably have zero sales, right, that's a very extreme example, but it is really hard to sell that type of the value, and I think photography is very similar to that, because it's like, depending If you're doing.
Speaker 1:Very tough to. It's very tough because the people I look for are the people that are very concerned or they put a high price tag on their image.
Speaker 2:Yeah, the weddings.
Speaker 1:Right. Well, no, I don't do do weddings, I just do portraits and stuff. I have a frame which does weddings I'm trying to get more into. So what I'm doing right now and you, I'd love to get your feedback on this is I am practicing on bc for practice, because the volume is there. I mean, there's three million homes here and so there's a ton of customers to work with that need that need work, right. But it's a great way to learn because there's a limited amount of businesses to work for. And not only that, but I also just don't have the allotted time.
Speaker 1:Being a full-time student, yeah, to be able to commit b2b right, because I mean, you know it's it's a lot b2b. You got to be like you know this is business, right, whereas like customers it's you know it's a come and go basis, right, right, like I got some time on the schedule here. We'll do your shoot. You're good to go, you know. But I'm trying to look at more of the reoccurring because, you know, once I go to film school and then go do my internship in LA, you know I don't know if I'll be working on a. You know wherever I go, but I'm practicing now individually so that I get the experience and I'm really just having fun. I'm kind of just going with that.
Speaker 1:Why not and, um, you know, down the road I hope to. My goal is to work with business to business, because I enjoy the connections, I enjoy the relationships, I enjoy the stability, I enjoy the. Not only that, but like you and I can talk and it's we understand like more what they mean. Right, where some people they just don't value the same things, they don't value money, it drives me nuts sometimes. I just, oh man, it really just like I'm becoming a better customer.
Speaker 2:I feel like it learning more about business earlier, earlier, when we were talking about sales more depthly. The first thing I was going to say to you is one thing I learned just sales, sales people get sold to more easily because we, we do like, we understand it. Yeah, like we understand. I'm like oh, I you're working hard to like make this and the.
Speaker 1:You know the value. And when I go down to the bouldering project, people tell me, hey, this is an expensive gym. I'm like, okay, what does that mean? I don't I go check it out? $100 a month. I'm like, well, what do they offer? Massive facility with all these rock climbing walls. They change them out every couple of weeks. They're always changing on new routes. Wait, wait, yoga. 56 classes a week are you kidding me every single day? A weight gym at the time you want showers, lockers. You know this is like a facility is. I don't know it's. It's massive. But I looked at the value and it no longer became expensive. I get it if you can't afford to do something right, it's understandable, but if you can't afford it, I look at the price more and more, less. Now I feel like I look at the value. What am I getting? What do I want and like am I getting that or are we getting?
Speaker 2:more. I will, I will, and this is something that happens in b2b um quite a bit value. I will buy more based off value than I will off of price point.
Speaker 1:That's what I'm saying.
Speaker 2:But being someone who's very easily sold to, because I value relationships and connection, if someone's very good at building that connection and that compassion for them doing their job, sometimes I will make a, I will still make something and I'm like like, yeah, I shouldn't have done that. You know I've done it a few times, um, but I think that your, your studio, did it right, like that's the, the epitome of what I mean that jim should do. Right, they found, they found a niche within a certain type of audience and that is part of branding and a good example of this. I always like to use this example because I think it really easily puts branding down, um, and how, how you really can dictate price off. Branding is and you kind of mentioned it earlier too, so I'll use it as an example. I wouldn't. I remember when pay less, pay less did this experiment called pay lease, where they went to LA. So they found Is it the shoe store? Yeah, the Paylease Go ahead.
Speaker 1:I want to hear it again, man.
Speaker 2:So, yeah, they went to LA and they created Paylease. They rebranded, made it more luxurious, they made sure the experience was provided around the audience of that particular area and they sold the shoe for like 400 times more. That's branding, you know. They literally, they literally found a way, they literally found a way to mark up the shoe of a $20 shoe and, yes, they gave the money back. But the example here is to showcase the who, what, how Right. Like they basically said, hey, hey, like the gym did the same thing. They basically said, hey, we don't want those 20 gym ownerships. How do we brand ourselves and position ourselves in a way that differentiates? It doesn't just doesn't just like we can separate ourselves from that big box gym down the street or that.
Speaker 2:And so a lot of the decisions they made were based around that, their vision and how they wanted to differentiate themselves. And that's branding and that. And that's why I tell people on the phone. They're like, well, how much money can I make off of your sixty thousand dollar package? Um, I'm like you can pretty much. Um, I'm like, oh well, what you're reoccurring right now. And they're like, what are you at right now? And they'll say something like reoccurring, but what's your overall gross revenue? And they'll be like oh, we're about 800. I'm like you can be at 116 in three months.
Speaker 1:Hey, that stuff really works too, what you're saying, because when I was talking to Luke Agabrott about this, he said that for a couple of years while his wife was working he was growing the business and he wanted to do it with low overhead so he could comfortably, you know, enjoy himself and grow.
Speaker 1:And then the way he said it was is when he was ready to go full-time. It was like a step off, step off the dock onto the boat. There was no leap for him, it was just a gentle step off right, went full-time with it. He went down to one of those like seven figure agency places like the they did the big meetups in miami and he went down there and he said the energy was just off the charts. And he actually I think he said he lied, to get in you had to have like 10k in recurring revenue. He had eight. So he lied, say it was 10k, and he said he loved it so much that when he came back home he had to pitch his wife on what you know how to sign up for it. She's like how much is it? He said 1600 a month and you know his, his, he can only afford two grand.
Speaker 1:That's what his budget was for business expenses he only had 400 left for his other business expenses, and I was just I was more impressed by the fact that he convinced her to say, okay, then anything else?
Speaker 1:that's a hard that you, you must be a great salesman, um, but he, uh, he did that and then he said that the business just just took off. I mean, he went from doing 8k a month to now he's doing 21k a week, you know, and so it was really I'm I'm just happy when he told me that, and I'm hearing you talk about this. It's really nice to see that sometimes all a business really needs is just the right direction and that's all they need, just a gentle, nudge push like this is the way you're doing it right, like you just go this way. You just need to go harder that way yeah, and that's going back to my vulnerability.
Speaker 2:That's something that's happened to me. Um, I I tried to do the gentle, the gentle nudge, but I kind of lost my vision. So I had to take a step back and that's why my direction and partially why I've been stagnant at 30 to 40 a month, because I've been, you know, very stagnant on what the vision is.
Speaker 1:Yeah, you know but you know, and, and you also have three kids too, and that's just such a it is. It is. You know, the world is so complex. I don't want to get off topic here but like back to the gym, like when I look at the gym $100 a month what is the value I'm getting out of this? It's almost unmeasurable because I'm getting, you know, I'm getting incredibly strong, climbing, like new strength in my arms and back, and the yoga is like helping me with flexibility and like I had hip surgeries helping with me with the strength in my hip. And meeting people.
Speaker 1:I'm out in this environment of go-getters. You know how it is. People are all in shape, they're all doing something, they're all active, they're usually more positive going people. And what is the value on something like that? It's kind of hard to put, put a price tag on that, and I think it's the same thing with, like your kids and really just anything. It's like you investing the time to build like the tree house in the back with your kids. That's just, it's immeasurable amount of value. Like I look back on the memories with my you know, my dad, and it was just that little shit, like that was the most important stuff, and I think that's what helps kids become successful when they get older. Because what's the biggest thing we face as adults is shit from our childhood. That's the biggest thing we face I uh uh.
Speaker 2:One of my relatives just got a divorce recently. She was telling me about her uh husband of like. I saw like what, there he isn't it like and he was, he was working, he was working full time, he was working over hours and he just assumed that he was going to go home and be able to be like. This is what I need to teach our kids Like a good work ethic, good work ethic, good work ethic. It's like, and I could have became that.
Speaker 2:Like there was a time when that's what my, that's where I was and I had to realize that, like no, my kids don't want that.
Speaker 1:My kids just want me to be there. That's, that's, that's all.
Speaker 2:All I can, I will say I still do get crazy quite a bit, but that's, that's the double-edged sword there. With the children though, yeah, I know.
Speaker 1:Sometimes I I know what you mean, I know what you mean um, yeah, I know exactly what you.
Speaker 2:But yeah, I had to tell myself that and I still have to tell myself that. I still have to be like it's okay. You know, I've always in eight years I've, I've always done this, I've still built relationships. I I know how to do it. I'm I'm like not starting over, I'm just evolving, um, and it's okay to have, especially in our realm, and I uh, your uh friend probably had a very, has a very similar situation. It's like, the more you learn, like I always was like afraid, like, oh, I'm starting over, I'm taking this and I'm completely rebranding and I'm changing here it's like, no, I have the ability. I have ability to rebrand and create a whole new, you know sub-brand for myself in like literally like a month, like I can't even build this stuff out.
Speaker 1:Well, you know what One advantage that religious people have over non-religious people is a strong sense of direction, because everything is set in stone. I mean it's in their Bible, the Bible like the Christian Bible or whatever religion it is. Everything's set. This is the way. This is the way and I think it helps with direction. You know what I mean? I know one of my buddies. He just, uh, we went to the air force together, we tried out for special operations together, we both quit and I got out of the air force, he stayed in, he went back, he just graduated. So this is. I mean it took him like six, over six years to get through the school. Took him about two and a half, I think, to get through it.
Speaker 1:But he's a religious person as well and what I saw with him a lot, what helped him, was just that strong sense of direction when I think it can help with business. I think it can. I think it can also hurt sometimes too, because if you're also a very guilty person where you always feel bad about everything and you know the Bible's telling you you're sinning and sinning and sinning and sinning it about everything, and you know the the bible's telling you you're sinning and sinning and sinning and sinning, it can almost become overwhelming. It's like, oh my god, I'm terrible, I should just repent and pray and cry all day it can also have a similar effect. So I think that just having a strong sense of principles I know ray dalio who owns the I think it's bridgewater trust fund or, uh, hedge fund um, he has his principles. He said he wrote out and he has written a book and he has videos about it too. He has like his principles written out like on paper.
Speaker 2:Yeah, that's very similar to values and I 100% agree because, you know, I think the hard part with every single person is vision and direction can shift very easily. You know, it's very easy for us to wake up one day, like I did with my children, and be like, oh well, now, this isn't my baby, now I need my, I need to make sure my, my life kind of takes a pivotal point. Or those, those hierarchy of laws, like, oh, I'm making it to the next stage here. How does that? How does that affect the direction and the vision? And that's basically, to be honest, what a rebrand is.
Speaker 2:When you see companies that are that are getting bigger, that are at pivotable points and that usually pertain to certain value death periods, it's usually during those times that it happens Um, when they're like man, we've changed, like we don't, we no longer want to do this product or we no longer want to sell this because we don't feel it's good for the growth of our company. I was talking so my EOA group, very similar to your friend. It's to be in the group, you have to make at least $250 a year, and so they actually make us get our CPA to sign a piece of paper to actually prove that you make $250.
Speaker 1:That's crazy.
Speaker 2:And it's not a networking thing, it's more of an accountability thing. We have one people that are all making over a million that, like our coaches, and I was talking to one at the end of the year, I'm on their learning chair, so I actually work with bringing the speakers in and I did it on purpose so I could get a feel for working with other speakers and how the process worked. And, uh, talking to one of the coaches that was I don't know what he's at, but he's, he's over a million. I didn't know he was a coach when I was talking to him because I haven't had him, but we were talking and he's like, sit down. He's like so I was telling about the situation with the digital marketing and like, wow, been waiting and kind of looks at me, goes like, so he's like I'm in real estate. He says that he knows and I not a lot of, say a lot in this group. But I can kind of say the basis is like he knows a company. He's like they, uh, they don't work with they. They cut out all of their property managers, all our property managers. Um, that's five thousand dollars I'm not five thousand, five million in revenue every year they just got rid of. He's like why? Because they knew they were at a place to make it to the next level. They had to cut out this, the resources and the expenses and the time that were costs behind working with project process project managers um, but not project managers, but um property managers. Because they were just a different type of client. They were more picky, they asked for more things and the higher up, so they lost that five million so they can make to the next level.
Speaker 2:That is rebranding. That's that's just kind of how it, you know, works and so finding your vision and evolving that vision is just that's why I said earlier, I've gone through two rebrand periods in my life because I had to get to a point, you know where, where I'm like okay, this no longer appease me, this is no longer gratifies me. What is? What is the next stage of my evolution, not just as a person but as a brand, as a business, so that I can I can not just hopefully make it to the next level of what I want to do as a person, but how the business per se looks, does, feels and presents itself to individuals. How do I get rid of those people that come in and want $5,000? And I was going to say this earlier, one of those three things that I always see, which I don't remember the rest, but it astounds me how I always have clients, prospects, that come in and I'll have like a form. A form that says slowly move the price up. It's like 500, 500 K to a million in revenue is our lowest, but everyone always picks the lowest one, no matter how big they are, no matter how small, cause they think if I picked the 500 K to a million, then you know, can I get a cheaper price? Um, but that was off subject. I just remembered that. Pick the 500K to a million, then you know can I get a cheaper price. But that was off subject. I just remembered that off the top of my head. But yeah, it's okay to rebrand.
Speaker 2:So, like when you were talking about, when you were talking about hey, I want to start with B2C because it's higher volume, that's true. It is In the digital marketing space, could possibly be in the photography space too. You're going to have a b2c within the b2b market as well. So you're going to have, and what I usually call those um, I mean, I would, I would say weddings is a b2c market. So, yeah, you may not be the same, because I'm not going to brand a wedding. I mean I guess I could if I was an exhibit designer or interior designer. You couldn't do all that stuff. But, like for me for instance, it's very similar to the real estate the property managers were probably their B2C market. They probably cut out. I don't have, I would say gyms are probably a B2C market.
Speaker 1:Yeah, yeah, yeah, I, you know. For me right now, uh, you know, my goals is to work less, work more efficiently. I want a strong sense of community. I want to be able to take care of my family. As I get older, my dad's gotten softer. He was so tough on me when he was younger, uh, but he's gotten softer and older. So my thing is like I want to take my dad hunting and go you know, spend time with him.
Speaker 1:Community, you know, family giving back to the community. I see a lot of value in like the simple stuff. I just have the firefighters where I can call them and one of them can come check on me, and if I'd had a heart attack I'd have been done. You know, there's a lot of countries where you can't even just go to the hospital. I'm fortunate where I can go to the VA hospital. It doesn't cost me a dime. I mean, how many people do you bankrupt off of one hospital trip? You know it's um. So I'm just in a blessed place to where, right now, it's more about the experience for me and learning.
Speaker 1:I'm a curious, fascinated person by all of this stuff. Um, I make just enough money to pay all the bills and then buy some fun gear and go have a good time and, uh, you know, I hope that once school is over and this little uh fun rollercoaster I'm on right now with the VA, um it, once it's over and I have my degree, um, I'll actually have two degrees. I'm finishing my marketing degree right now Somebody doing an associates in marketing, and then I'll be doing a master's in film. Um, then I'll, you know, I'll have a lot of experience from trial and error. I've talked to a lot of people met.
Speaker 1:A lot of people had a lot of fun, you know, get some experience, some time under my belt, to where, when I step out uh, you know, out into the ocean of reality it'll be, I'll be a better place. That makes sense right now the va if, like, I look at life as like an ocean. So when I got a military, they started paying for me to go to school. It's a sweet gig. I could play video games all day, which is actually what I planned to do. I was planning on doing that. When I got out I was like dude, I'm gonna play video games, I'm gonna stream, I'm gonna just hang out.
Speaker 2:Let me guess you realize that if you did it all day then you'd learn to get sick of them. It sucks it sucks.
Speaker 1:and so I realized like shit, I really, you know, enjoy the camera. I really enjoy the amount of value that you can get from capturing an image, because images and videos are like one they only get more valuable as time goes by.
