Evidence Talks
Evidence Talks is a series of 30-minute podcasts produced by the Market Research Society (MRS) that bring together experts from the research, insight and data analytics communities to discuss the latest trends in customer intelligence.
www.mrs.org.uk
Podcasting since 2019 • 7 episodes
Evidence Talks
Latest Episodes
Open Windows: With Josephine Hansom, Savanta
Conversation with Josephine Hansom, Youth Practice lead at Savanta, Fellow of MRS and Chair of the MRS' ED&I Council. Talking to Dr Mark Thorpe, Board Director, Truth
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31:09
Open Windows: Opinium - what the MRS Inclusion Pledge means to us
Podcast two in the series looking at EDI in the research and insight sector.With James Endersby, CEO & Partner, Opinium and Priya Minas, Associate Director, OpiniumTalking to Dr Mark Thorpe, Board Director, Trut...
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27:26
Synthetic data and artificial respondents - do we need humans at all?
In this edition of Evidence Talks, we’re discussing a topic that has taken the research sector by storm - synthetic data.But what do we mean by synthetic data? Are we just talking about filling gaps and augmenting real data based on prim...
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34:41