YouTube Marketing Podcast
Listen to the YouTube Marketing Podcast, where YouTube strategist, consultant and coach Dane Golden speaks with top voices in the industry.
In past episodes, he has interviewed top voices from around the video marketing industry to find out their secrets to success. We give you the best strategy and tips to get the greatest value out of your video marketing budget, and use video to give the greatest value to your potential customers. Focused on helping marketers, businesses, and brands, we talk about both YouTube organic and YouTube paid media, with an eye on strategy, content programming, and optimization. Guests have included Derral Eves, Matt Gielen, Ann Handley, Trena Little, Jeremy Vest, Sean Cannell, Rob Balasabas, Liron Segev, Mark Robertson, Jessica Stansberry, Brendan Gahan, Tom Martin, David Walsh, Desiree Martinez, Ileane Smith, George B. Thomas, Judi Fox, String Nguyen, Anthony Ambriz, Jake Larsen, Tom Breeze, Gwen Miller, Shelly Saves The Day, Renee Teeley, and other leaders in the field of video marketing.
Episodes
176 episodes
YouTube Ads for Startups vs. The Creator Approach
If you're a startup on YouTube, you probably want to act a little differently than a regular YouTube creator.Because the YouTube funnel for startups is fundamentally different from how it is for creators, isn’t it? You have different go...
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21:35
Should you do YouTube Ads on a separate channel?
So here's the big question for today. Should you run your YouTube ads on a separate channel? Now, why am I asking that? Believe it or not, some advertisers run their YouTube ads on a separate channel from their regular YouTube chan...
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8:55
What if Google had video ads?
So you’re thinking of running video ads to promote your startup, service, or product.But which platform would you use?What if there was something that Google did where you could use Google’s knowledge to run a video ad?✅
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6:02
How to Choose YouTube Topics
If you're trying to grow using YouTube Ads, one of the most common questions we get is: "What topics should I cover in my YouTube videos and YouTube ads?" What are the exact video titles, etc., that you should have on your channel to make it do...
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18:21
Who should NOT run YouTube Ads? 🤷♂️
🤷♂️ Who should NOT run YouTube Ads?Creators who only want views and subs.Anyone using the YouTube promotions tab.YouTube premium subscribers. You don't know how YouTube Ads work.People who don't watch You...
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4:23
The New Engage Video Strategy Book by Ben Amos
It's time to revolutionize your video marketing strategy! So I spoke to Ben Amos, who has written "Engage: The Definitive Guide to Video Strategy for Business." Because in today's digital-first world, video isn't optional—it's essential. In...
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Episode 171
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37:26
How to Fix Your YouTube Marketing Funnel - with Jamar Diggs
“Turning your YouTube channel into a lead generation activity can happen by just doing two strategic videos a month. You do not have to post every week. If you are being really strategic in the type of content that you post up there, just two v...
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Episode 170
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46:20
The Funded YouTuber from GigaStar with Desiree Martinez
"As a YouTuber, you need to make sure that you're approaching what you're doing like a business. You need to remember that when you're going into content creation, you're going to reach a point in what you're doing where you're going to start a...
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Episode 169
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46:19
Your YouTube Audience Just Got MUCH BIGGER (with Brett Snelgrove)
If you're trying to up your game with video marketing on YouTube or other platforms, you really have got to understand that social media, YouTube, it's international. It's not just America, not just the UK, not just English, because it's the en...
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Episode 168
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35:06
How to Grow Your Membership Community | Rob Balasabas of Uscreen
If you're trying to grow your membership community, you're going to do a lot of video. There are a lot of factors to consider, so we asked Rob Balasabas to tell us the top things you need to know about your membership (or you might call it a vi...
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Episode 167
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45:09
Top 5 Tips To Crush It On YouTube For Business - With Cyan Cooper of 100c
If you're using video marketing to grow your business, that's great. But how exactly do you do it? Today we've got a special guest, Cyan "Cy" Cooper, who's going to help you crush it on YouTube with his top five steps. Step 1? Find your audienc...
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Episode 166
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30:16
If YouTube died today... How would it affect your business?
What if YouTube died today? Would it hurt your business? How would it change your video marketing?SUBSCRIBE TODAY!HOSTS: The VidAc...
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Episode 165
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27:33
YouTube Marketing Mistakes To Avoid
If you're doing video marketing on YouTube to grow your business, that's a smart move. But there are some mistakes that everyone makes that we're going to try to help you avoid. And one of my first mistakes that I recommend people don't do, is ...
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Episode 164
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35:22
How To Dominate On YouTube With Awesome Thumbnails
If you're doing video marketing to grow your business - whether you're trying to get more sales, whether you're trying to get more leads, whether you're trying to grow your membership - one thing you've got to be working on is doing better YouT...
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Episode 163
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26:16
How To Get Started With YouTube Marketing
Sure, you know you need to get started with video marketing on YouTube, but how do you do it, exactly? Today we walk you though the essentials.SUBSCRIBE TODAY!HOSTS: The
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Episode 162
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44:39
How Your Customers Are Watching YouTube
You know your customers are on YouTube. They're watching something - but what are they watching? The question is, are they watching you? Are they finding you? And do they even know they need you? Today we talk about how to get your customers to...
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Episode 161
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27:20
How to Repurpose YouTube Videos with ContentMinis.com
You have got to be repurposing your YouTube content! If you just make it once you have wasted time, because this is a useful asset that you can use in multiple ways. Is it content multiplication? Content repurposing? Some other thing? It's all ...
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Episode 160
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37:00
The YouTube Community Tab for Marketers
Marketers are missing out on using the YouTube Community Tab. This is a social-media feed-type tool which can show your text posts, polls, and even carousel photos. Importantly, these can show even to people who are not subscribers, so it's a g...
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Episode 159
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21:38
How To Do YouTube For Your Business With Zero Budget
What if you needed to promote and market your business on YouTube but you had zero budget? Could you do it? Yes, you could. Today we'll tell you how.SUBSCRIBE TODAY!HOSTS: The ...
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Episode 158
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27:21
YouTube Production and Publishing Checklists
Today we're talking about your YouTube production and distribution checklist or publishing checklist, because there can be just a ton of things you need to do to get it right.SUBSCRIBE TODAY!
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Episode 157
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45:47
Video and the Customer Journey and/or Funnel
In today's world, video is essential to the customer journey and or funnel. Today we're talking about how YouTube fits into the funnel, and at what stages other types of social video, personal video, webinars and other videos fit into that cust...
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Episode 156
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38:03
Software to Make YouTube Better
YouTube is essentially a media software platform. But it can't work entirely alone. Today we'll give you our top software picks to help you do YouTube and video marketing better.SUBSCRIBE TODAY!...
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Episode 155
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45:48
YouTube Ads Pros and Cons
Should you use YouTube Ads? Maybe - it depends on your goals, if you have the budget, and if you can do it the right way. Today we're talking about the pros and cons.SUBSCRIBE TODAY!...
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Episode 154
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43:13
How To Build Your YouTube Team
Today we're talking about how to build your YouTube team. Should you build your team person-by-person and hire them in-house? Or do you want to get consultants, or contractors, or an agency to help you with your YouTube channel? Today we'll tel...
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Episode 153
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36:05