PRIME PEOPLE: The Strategies Behind Extraordinary Success

Beyond Netflix Fame: The Playbook to Build, Leverage & Win in Manhattan

Justin Konikow

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If you watched Owning Manhattan on Netflix, you’ve seen the pressure and the pace—now see how the performance is actually built. Managing Partner Prime Jordan_March (SERHANT., Empire Collective co-founder) joins Justin to unpack the systems, training, and leverage behind one of the world’s most visible real estate brands.

What you’ll learn (fast)
-Team Ops & Training: How elite standards are installed, measured, and iterated
-Media → Money: Turning visibility into pipeline without vanity metrics
-Scaling Pains: What breaks as a company grows—and how to fix it
-Networking That Converts: Rooms, relationships, and follow-up that actually lands listings
-Identity → Action: Mindset, routines, and systems that keep you consistent for years

Prime operates at the epicenter of NYC luxury real estate—building teams, systems, and standards at SERHANT. Justin runs Prime Real Estate across multiple asset classes. You’re getting field-tested frameworks, not theory.

If you’re an agent, entrepreneur, or leader building something serious, subscribe, drop your questions for a follow-up Q&A, and share this with someone who needs an operator’s lens on growth.