The MindShift Podcast with Darrell Evans
MindShift is your catalyst for personal and professional transformation. Hosted by Darrell Evans, a 30-year entrepreneur, digital transformation strategist, and growth expert, it brings powerful insights from innovators, leaders, and breakthrough achievers across various fields.
Our mission is to help you unlock your potential by shifting your mindset and equipping you with the strategies needed to thrive in today's rapidly evolving world. Whether you want to scale your business, lead a digital transformation, or achieve personal growth, the MindShift Podcast provides inspiration and practical tools.
Remember: You're always one shift away from the breakthrough you've been looking for. Join us weekly to shift your mind and shift your results.
The MindShift Podcast with Darrell Evans
334: The #1 Facebook Ads Mistake That's Costing You Money (And How to Fix It!)
Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.
Want help to market, grow, and scale your business? Schedule a free strategy session.
Is Meta secretly hijacking your Facebook ad campaigns?
In this hard-hitting episode, I expose the default settings that are DESTROYING your ad performance without you even knowing it.
After helping hundreds of clients since 2012, I've identified the #1 mistake costing you leads and sales - and Meta wants to keep it that way.
KEY TAKEAWAYS:
- Meta wants you to use default settings that benefit THEM, not YOUR business
- When starting new campaigns without historical data, maintain manual control
- Disable "Advantage Plus" features at all three levels: campaign, ad set, and ad
- Check existing campaigns for these settings that may be hurting performance
- Once you have significant conversion data, some automation becomes beneficial
We love feedback. Send us a text message.
Revolutionize your marketing with AI in a community of established founders and CEOs. Join the MindShift Inner Circle today and stay ahead of the curve!
If you enjoyed this episode, please consider leaving us a rating and review on Apple Podcasts or Spotify. Your feedback helps us more than you know.
