You don't need a huge audience to make six figures (here's the math)

Okay guys, I have to just nip this at the bud.

You do not need a huge audience to be successful with low ticket daily sales. I know a lot of you have this belief - I had it too for six years, which is why it took me so long to build out this model.

In this episode, I'm breaking down the math. Four sales a day at $47 gets you to $100K per year. I'm showing you my actual Instagram numbers (spoiler: they're humble), my podcast stats, and why I stopped chasing the volume game entirely.

We're talking high-intent buyers, why your best clients are right under your nose, and what changed when I replaced freebies with low ticket offers.

If you've been waiting to get big enough before trying daily sales, this is for you.

👉 Low Ticket to High Ticket Pathway - see how simple product suite design can be
👉 DM me on Instagram - does the math make sense? Let me know what lands for you.
👉 You can also watch this podcast in video here.

Transcript

 Okay guys, I have to just nip this at the bud. You do not need to play the volume game and have a huge audience in order for you to be successful with low ticket daily sales. I know that a lot of you have this belief, and I have to admit that I felt that too. I believe that too for six years, which is why it took me so long to build out this model, and I had this ultimate belief that until I get to a certain number, I don't even know what that number looked like.

To be honest. I had to continue selling high ticket masterminds, keeping things small and intimate, selling one-on-ones because my audience simply wasn't big enough to have the low ticket kind of be worth my time or worth my while. So if you're kind of in that headspace at the moment, looking at what the business model is doing for the rest of this year, for 2026, how you wanna be earning.

You know, all the time freedom things around how much time do you wanna actually be spending on Zoom calls with clients making content, versus maybe this is the year where you're gonna try out the daily sales thing and dip your toes in the water. This is gonna be the video for you, especially if you believe that you need to have a large audience for this to work.

So let's go. I, this whole conversation, by the way, came up because I was on a podcast interview last week and they had taken a listener question, and the question was literally. Do you need a massive audience to truly be able to sell every single day? And this was so cool because we ended up having a great discussion.

I wanted to bring it on this platform. You guys, when I tell you that my general story in terms of growing and audience has been relatively boring and mundane, I'm not even kidding. I have never had a post go viral. I have never actually had this experience of huge burst of social media followers. One of my clients told me the other day on a coaching call, she said, really?

I posted a post on my Instagram feed and it brought me 1800 new followers in three days. I was like, ah. Like so happy for her, but I'm like, I want that too. And as much as this video is gonna be talking about, you don't need volume. I'm also not saying that you don't, you know, like, I'm also not saying that we don't want volume.

I mean, yes, please. Like yes, social media, gods send me 1800 new followers every single time I post. But you know, there's some things that. I've learned over the eight years of having my business that it really isn't necessarily about these like firework moments that bring on this long-term level of success, where you are feeling at peace, you're feeling sustainable, you're not burning out, and this is one of those episodes that's just gonna talk about.

The everyday simplicity of making a few sales a day and how that could literally help you build a six figure business. And if you do it this way, you will be making six figures in 2026, and that will be mostly passive. And there's yes, gonna be some things that you need to learn and tweak. It's actually so doable.

Okay, so let's jump into it. I also wanna take you through some of the thinking behind it, like the workings out, the mathematics of how this actually all plays out. But before we go there, I do need to discuss with you that. When I say like my social media following numbers are at a certain number, I wanted to give you some context because sometimes it's hard to really know the relativity of it or you know where someone is at.

So let's go. I mean, I wanna show you my Instagram account because this is really my main sales engine and I've grown this account for the last seven to eight years. And it's still, I would say, very humble in terms of follower numbers. I've just clicked over 21,000 and honestly that has stayed at 21,000 for months and months now.

Like I cannot move the dial on this. It's like slowly creeping up. But anyhow, that's the reality of it. I have, you'll see my post here. Like lately, the views have been really down. Maybe it's just stuff going on with the algorithm, but I posted this yesterday. It's had 710 views, 787 views. Uh, this has done a little bit better 'cause I've boosted this one.

So this had 11.8 K views. If we go to insights here, you'll also be able to see that I, yeah, I've had, you know, from the third of Jan to the 1st of February at the top right corner there, I've had 78,000 views to my profile. 270 new followers, and I posted 79 pieces of content. So again, I wouldn't say like this is necessarily huge numbers by any means at all.

And this is often what surprises a lot of my peers and my colleagues in the industry who have way more followers than me, a ton more engagement than me. And they, they're like saying, but how have you grown your business in this way? How does it work for you? How do you continue to make daily sales? Um, I just wanna show you like this is, there's nothing there, no magic bullet behind it.

And you know, this is just the reality of, I think the mentality that we've had since around 20 19, 20 20. Obviously more people were online because the world was going through so many things. There was this thing of like, we need heaps and heaps of eyeballs on our platforms in order to be successful, but things have changed.

You know, I really think like more educated buyers are coming our way now, and you don't necessarily need more volume, but you just need to be clearer with who you're selling to. You know, that's, that's essentially it. And a lot of your buyers are literally right under your nose, but you are yelling down the abyss of the social media echo chamber, ignoring people that are literally right in front of you.

Also here are my podcast statistics. So we've just reached over 500,000 downloads on the podcast, which is just so cool. Um, I definitely love having the podcast and I will say this is a big number. So I will acknowledge that. Look at this 190. Countries and territories. In total. My podcast has reached like, that's basically almost every single country in the world, which is crazy.

Like ignore the percentage, but look at the numbers, like it's just so insane. Like it continues to Absolutely. I don't know, surprise me in the best way how the podcast is served in a huge, huge way. So we've got Instagram, we've got the podcast. I have my YouTube 2.2 K subscribers. I get lovely messages and emails from you all the time.

I would love this platform to grow even more. I've done, you know, some cleaning up around the platform as well, and I'm really gonna double down on YouTube this year. So thank you so much. So there's the landscape. I have Instagram as my main sales channel. I have my YouTube, there's my, um, education platform, and then I have the podcast where like, it feels like you and I are having a glass of wine catching up on the week, and I just literally pull back the curtain on everything and how things are flowing and going inside of the business as well.

To some of you, these numbers might look huge and feel huge and to others of you, you might actually be quite surprised by how small they are. For someone who's been doing this for eight years full time, it's okay. I totally understand that thinking as well. Like some of my best friends who are in like the industry are like, girl like you, your numbers and your income does not match.

And I'm like, I know. But you know, more importantly, I think this is really why the volume game isn't such a big deal to me, is because I know that I'm attracting high intent buyers for the most part. A lot of my clients are corporates, highly educated. I have doctors, I have lawyers, I have musicians, I people who are masters of their craft in their industry.

So, you know, it's not necessarily like my channel isn't about getting. All the laughs and all the likes and all the shares, but instead it's about drawing the right people in at the point and the intersection where they need help making sales for their services, for their business, for their amazing skillset.

So, you know, a lot of like what changed for me in terms of helping me make income, and by the way, like every social media channel and platform that I've ever started. It was never about just four likes, and it was never about four followers. It was always meant to be some form of a sales engine. And I'll just be transparent there.

That's just like I started in Instagram to sell my career coaching services. I started my YouTube to hopefully sell my VIP days and my masterminds and my high tickets and with my YouTube. But you know, for the majority of the point B, a lot of you will never, ever buy anything from me, but you just love the vibes and I'm grateful for that Also.

But in saying so, when I stopped trying the volume game and trying to go viral and trying to get more followers and trying to. I don't know, run ads essentially, so that more followers would come and grow my network through other people who had larger networks than me and collaborating with them. Oh, I honestly threw all of that out the window in 2025, and I just focused on my craft.

I focused on my message. I focused on attracting more high intent bias and giving real value. It was so freeing, you know, it just felt like, okay, this is more me. There is absolutely zero requirement for me to go viral. You know, I'm not an influencer trying to sell out skews or someone's product. I am someone who is a coach and mentor, and I assume you are too.

And I am selling offers that's bettering people's lives, businesses, and you might be bettering people's relationships, bettering people's health journeys, whatever niche you are in. And that's what matters to me, that I am opening up even by posting this, a meaningful gateway for someone to learn something.

And then outside of this, I am, you know, offering a deeper way to create a transformation or to. Switch somebody's reality up, get them out of their funk, help them really make real change in their life. And so when I think about selling daily through low ticket offers, the social media platforms are a way for me to open up those gates.

But really what I'm doing is offering like tools and resources that's sort of like a very, very clear understanding of what I do upfront. I've replaced the freebie with low ticket offers because for me, the freebie was also I would categorize as needing to play the volume game. So I'm not saying that we don't need freebies whatsoever.

There are certain freebies that go really, really well, and they do really well for mentors. To be honest, like I'm still trying to crack the code on that. So I've kind of just put that aside and I just went straight into social media into a low ticket offer, and that has been the way that I've grown this entire business model, and it has been so wonderful.

Honestly, it's been so wonderful. It's taken no time at all to start monetizing in this way. So, okay, let's go and have a look at some manifestation mathematics, because I feel like this is really going to ground. This idea a little bit better for you. So again, the volume game is not the game we're playing.

We can literally be making a hundred thousand dollars this year through low ticket daily sales, and like a small handful of sales every single day. We'll get you to your a hundred K and you can continue doing your other stuff. You can still continue promoting your one-to-ones and your masterminds.

Absolutely. This could just be another income stream that you're opening up. Okay, so here is your a hundred K per year formula. We're gonna go through this. Real quick so you can see what this looks like as an example. So do what you will with this information. Your front end offer is $47. A great number to test by the way, and this could be an ebook, a mini workshop, a mini course, something that you've prerecorded.

Your order bump is something that should make sense. It should go with your front end offer. This could be like unlocking the vault of your scripts, or if you wanted to, you could do like. A one hour power call direct with you. But you gotta be careful with that because that's not passive. Okay. But thinking about maybe there's a larger course that goes with your front end offer.

I'm not even gonna put in this. An example of a large upsell. You could put that in like a 9, 9 7 offer, which leads into your group coaching or the like. But I'm gonna keep things very simple here. Okay, here's what we need. We're gonna go straight to the maths. Four people buying your $47 offer, $188 of the four people.

One of them takes up your $97 bump, which is amazing. That equals $285 a day. Again, all passive depending on how you set this up, so that's really nice just to have that there. You might think 2 85 isn't that much, but let's go into the week 2 85 times seven, just under two grand. Let's go into the year your yearly projection.

There it is, $104,025 per year. Can you actually let me know in the comments if this makes sense? If you want me to do more examples of this Example is like literally blowing your mind and this is like, oh my God, I love seeing this. This makes so much sense because I know that when I sat down and saw this, I was like, oh, this is so doable.

And guys, might I just add, this is like the. Without optimization. We're not running ads. I'm, all I'm asking you is to make four sales a day at $47 and you can start to test different price points. Test a $7 offer test, a $19 offer, but again, not volume. Small sales every single day is gonna get you towards your a hundred K goal.

I want you to realize that this is something that. You know, when you start to master it, it opens up so much more. It becomes something that, because you're getting so good at it, it's like, oh, I can make five sales a day, now I can make 10 sales a day. Now imagine what it would look like, and this is when you can start really seeing others who are in this type of business model go, if I'm making 10 sales a day and I'm making, you know, $2,000 a week, if I spent.

Maybe, I dunno, a hundred dollars of that, putting that towards boosted ads, how much more that can scale and grow. I would rather you have 300 followers filled with high intent buyers who are willing to spend $47 with you than you needing to chase a $300,000 Instagram account. Follow account, you know, like who, and with strangers on the internet not wanting to buy a single thing from you.

Thinking about this from this perspective, I truly believe that the volume game has nothing to do with you building out your six figure business in 2026. Okay? So if you love this, go and check out the resource, low ticket to high ticket pathway, and I'll see you in the next one.