
The Needle Movement Podcast
Unfiltered commentary on eCommerce, digital marketing and emerging trends like conversational marketing and sustainability. Stephen Carl and his guests dive into growth strategies, best practices and tools that move the needle. Enjoyed by retail brand owners, go-getters with Shopify stores and other entrepreneurs.
The Needle Movement Podcast
A B!tch Session on the Agency/Client Relationship
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Stephen Carl
It's time for a b!tch session! These days, most of us work with consultants or agencies to achieve our goals. we're either on the client side or the agency side. We can have all the tools but it's the team that handles the execution. And often, that's not just in-house people. With the gig economy too, the agency/client relationship has evolved. Staffing is so much different these days. Special guests Wendy Hu of Visual Conductor and Jason Zotara of Ten26 Media, both agency owners, join our panel and we'll have some fun with this episode, talking about why agencies suck. why clients suck. But ultimately, it's about how you can get more out of these collaborations.