On Top of PR with Jason Mudd
On Top of PR is a podcast dedicated to helping corporate communications leaders leverage the power of public relations to build a strong brand and great reputation. On each episode, we explore PR and marketing topics, tips, and trends with an expert guest as we help PR professionals stay on top of PR.
On Top of PR is one of the top 5% most popular podcast shows globally, according to ListenNotes' Listen Score, and among the top 100 marketing podcasts in the world on Apple Podcasts.
Episodes feature guests from Carnival Cruise Line, Disney, Firehouse Subs, Southwest Airlines, Undercover Boss, Wells Fargo, Wounded Warrior Project, and more!
About Jason Mudd
Jason Mudd is a professional public speaker, accredited public relations practitioner, published author, podcaster, and entrepreneur. The World Communication Forum named him North America’s top PR leader. He’s the CEO and managing partner of Axia Public Relations. Forbes Magazine named Axia as one of America’s Best PR Agencies. He is a trusted adviser and dynamic strategist to some of America’s most admired and fastest-growing companies. His past PR work includes American Airlines, Budweiser, Dave & Buster’s, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon.
On Top of PR with Jason Mudd
Tips on how to develop a PR presence without a degree with Kate Yandoh Harris
Kate Yandoh Harris is a born storyteller who helps businesses realize results by creating compelling content. She an optimist, island lover, and “word person”.
Five things you’ll learn from this episode:
- How to get started in PR and marketing without a PR or marketing degree
- Why hospitality might be a great starting point for marketing and PR professionals
- How you can learn the most from less desired positions
- How to educate your audience instead of just selling them your product or service
- How to pivot and be creative in your PR efforts
Quotables
- “In order to connect with your audience, you have to quickly jump in and live in their world for a little bit.” -Kate Yandoh Harris
- “The experiences that I’ve had that helped me get better have been the jobs that nobody really wants.” -Kate Yandoh Harris
If you enjoyed this episode, would you please share it with others and leave us a review?
Guest’s contact info and resources:
- Kate Yandoh Harris on LinkedIn
- Stan’s website: https://stanphelps.com/
Sponsored by:
- On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
- On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.
- Burrelles has a special offer for On Top of PR fans. Check it out at burrelles.com/ontopofpr.
About your host, Jason Mudd
On Top of PR host, Jason Mudd, is a trusted adviser and dynamic strategist for some of America’s most admired brands and fastest-growing companies. Since 1994, he’s worked with American Airlines, Budweiser, Dave & Buster’s, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon. He founded Axia Public Relations in July 2002. Forbes named Axia as one of America’s Best PR Agencies.
- On Top of PR is produced by Axia Public Relations, named by Forbes as one of America’s Best PR Agencies. Axia is an expert PR firm for national brands.
- On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.