Our world needs more sustainability, but let’s face it, it’s more costly at first. Is it worth it?
In this episode, Paula Maldonado, Founder of vegan fashion brand Dauntless talks about how consumers view sustainable brands and how most consumers are very supportive of them. She also shares what works in their marketing and how they negotiated their way into Macy’s. Listen up and learn more about the sustainable market.
KEY TAKEAWAYS FROM THIS EPISODE
TODAY’S GUEST
Paula Maldonado is the founder of Dauntless.
Dauntless is a cruelty-free and sustainable fashion label founded in New York in Bogota, Colombia, with a responsible modern supply chain.
Connect and learn more about Paula and Dauntless here:
Website: https://dauntless-clothing.com
LinkedIn: https://www.linkedin.com/in/paulamaldonado/
Instagram: https://www.instagram.com/dauntless_nyc/
Today’s Sponsor
HelpFlow provides 24/7 live chat and customer service teams to 100+ eCommerce stores. HelpFlow's team of agents maximize conversion by recovering checkout abandons, integrating with cart recovery emails, and helping engaged website visitors overcome what's stopping them from entering the checkout process.
Website: HelpFlow.com
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