Amplify Your Authority
Welcome to "Amplify Your Authority."
Where innovative marketing meets heart-centered entrepreneurship
Solo business owners will find a blend of powerful marketing strategies and AI-driven insights to help them strategically integrate AI into their business.
Join me, Marisa Shadrick, an award-winning international speaker, a Ray Edwards Certified Copywriter, and a personal branding expert, as we navigate the ever-changing online marketing world.
✅ Smart, Sustainable Marketing – Grow your business without the pressure of chasing social algorithms, vanity numbers, or fleeting trends.
✅ AI Without the Overwhelm – Learn how to integrate ethical AI tools to streamline content creation, leverage AI reasoning, and free up time for what truly matters.
✅ Actionable & Strategic – Discover practical insights that help you amplify your authority and build a thriving, future-ready business.
Subscribe to Amplify Your Authority on your favorite podcast platform or watch it on YouTube!
🎉 Go to https://marisashadrick.com/listen to subscribe.
Episodes
137 episodes
Find Your Brand’s Sweet Spot & Build a Magnetic Business
Find Your Brand’s Sweet Spot & Build a Magnetic BusinessIf you’re wrestling with how to attract the right audience to your online business, finding your sweet spot matters.In Episode #137, I address one ...
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Season 3
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Episode 137
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19:13
Leading Clients Beyond the Sale
Leading Clients Beyond the SaleIn this Indiana Jones-style sequel to Episode 135, we go beyond the sale and into the world your client enters once they’ve said yes.The journey doesn’t end at the purchase. For gro...
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Season 3
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Episode 136
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11:02
Make Your Funnel Feel Like a Journey and Not A Pitch!
How to Make Your Funnel Feel Like a Journey and Not A Pitch! You’ve poured hours into your content. You’ve followed all the tips. But the clicks aren’t coming, the sign-ups are slow, and you’re wondering what you...
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Season 3
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Episode 135
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14:56
ChatGPT Shortcuts for Writers
ChatGPT Shortcuts for WritersYou don’t need more content; you need smarter systems to reuse what you’ve already created.In this podcast episode, I’m sharing five practical ChatGPT shortcuts that help me write faster, stay...
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Season 3
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Episode 134
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21:38
What to Do When Overwhelm Derails Your Momentum
What to Do When Overwhelm Derails Your MomentumEver find yourself ignoring your to-do list, reaching for the remote, and wondering why you can’t just do the thing you said you’d do?You’re not lazy, you’re proba...
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Season 3
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Episode 133
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18:47
How to Use Bonus Psychology to Win More Buyers
Smart marketers understand that a well-designed bonus can tip a buyer from “maybe” to “I’m in.”When done right, a bonus becomes one of the strongest psychological triggers you have to turn leads into buyers.In this...
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Season 3
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Episode 132
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17:18
Why an AI-First Mindset Is the New Competitive Edge
Remember Hotmail? AOL? Or, the movie“You’ve Got Mail”? If you were around in the '90s, you probably remember what seemed to be a trend: email. It marked a shift in how we connect, communicate, and do business....
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Season 3
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Episode 131
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13:13
5 Simple Ways Solopreneurs Can Boost Revenue with ChatGPT
Boost Revenue with ChatGPTStop wrestling with one-size-fits-all prompts that waste time and start using AI as a pro marketer. Whether you’re writing, planning, analyzing, or brainstorming, my C.O.N.T.E.X.T. ™ method transform...
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Season 3
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Episode 139
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9:46
Simplify 7 Business Tasks with One ChatGPT Prompt Strategy
Simplify 7 Business Tasks with One ChatGPT Prompt StrategyI spent years testing AI tools, and only one consistently made my business simpler, faster, and more effective: ChatGPT!In this episode of the Amplify Y...
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Season 3
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Episode 129
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11:19
Smart Marketing with AI (Guest, Dan Sanchez)
"If you can imagine it, you can probably figure out a way how AI can help," Dan Sanchez.Technology is evolving fast, and smart marketing with AI is leading the charge.We all hear about AI sometimes with excitemen...
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Season 3
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Episode 128
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48:14
Embrace Visibility as a Spiritual Entrepreneur (Part 2)
The hardest part of creating videos as a spiritual entrepreneur is not the camera; it's our fear.When I first stepped into public speaking, my nerves nearly got the better of me. I spent years safe behind a keyboard, convinc...
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Season 3
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Episode 127
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23:30
Spiritual Entrepreneurs: It’s Time to Stop Playing Small and Want More (Part 1)
For spiritual entrepreneurs who want to leave a lasting impact, it might be time to stop playing small and want more.If you’ve ever found yourself second-guessing your big ideas, shying away from the spotlight, or won...
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Season 3
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Episode 126
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16:20
Why Choosing One Target Audience Is the Key to Business Growth
I know how tempting it is to serve everyone instead of one target audience.When I first started, I wanted to be all things to all people. But I quickly learned that speaking to everyone meant speaking to no o...
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Season 3
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Episode 125
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14:35
Business Strategy or Tactics: The #1 Reason Solopreneurs Get Stuck
Years ago, I believed that posting daily on social media and cranking out blogs meant I was executing a strategy. Most of us have been there faithfully ticking all the boxes: Instagram posts, networking events, blog posts, an...
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Season 3
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Episode 124
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20:48
Persuasive Writing Tips to Make AI Content Sound Human
If you’ve ever helped a client see new possibilities or created an email that sparked a heartfelt reply, you’ve already tapped into the art of persuasive writing.That same skill is what makes your online content stand out, a...
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Season 3
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Episode 123
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20:03
Let ChatGPT Ask the Questions for Better Answers
When I started writing my book, I did what many of us do: I tried to think my way into clarity. I had sticky notes everywhere, ideas swirling in my head, and way too many Google Docs open. But nothing c...
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Season 3
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Episode 122
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15:55
Google AI: Learn Faster with NotebookLM
Google AI tools are here to help you leverage information to learn and strategize faster. Imagine if your content could talk back, challenge your thinking, and even coach you toward your next big move. My lo...
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Season 3
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Episode 121
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30:06
Smart Content Moves Experts Recommend for Personal Branding in 2025
I just got back from Social Media Marketing World in San Diego, where I attended 14 sessions with a front-row seat to see what’s shaping content and personal branding in 2025.One of the primary discussions among top marketer...
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Season 3
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Episode 120
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29:21
Turn ChatGPT into Your Content Creation Partner
If you're tired of generic, robotic AI content, keep reading and discover how to turn ChatGPT into your content-creation partner using a simple strategy that makes your content more aligned, human, and efficient. I bought a...
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Season 3
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Episode 119
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13:41
Overcoming the Trust Deficit: Marketing Strategies for Solo Businesses
How to Turn Skeptics into Loyal Clients in a Trust Deficit EraFeeling like your marketing’s not hitting the mark anymore? You’re not alone.The trust deficit in today’s market is real—audiences are skeptical tha...
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Season 3
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Episode 118
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23:09
How to Book More Sales Calls Without Being Pushy
Want to book more sales calls without feeling like you're constantly pitching?Today, we’re tackling a question I always hear—should we be selling all the time, or is there a better way to convert leads into buyers without exhaust...
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Season 3
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Episode 117
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18:15
The 9 Irresistible Offers With AI Copy Prompts
Discover the top 9 irresistible offers with AI copy prompts that can help you create urgency, scarcity, and ethical persuasion to boost conversions.An offer is more than just a price tag—it’s the invitation to take action...
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Season 3
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Episode 116
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20:18
The 7 Limiting Beliefs That Could Sabotage Your Business
Many entrepreneurs focus on external challenges—marketing, sales, or strategy—but a recent survey revealed seven limiting beliefs that could sabotage their businesses. In this episode, we'll uncover the seven m...
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Season 3
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Episode 115
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22:11
Optimize Your Website with a Little Help From AI Tools
🎬 W E L C O M E T O A M P L I F Y Y O U R A U T H O R I T Y P O D C A S T Improve your website with AI tools.My website has evolved over the years. In the beginning, I struggled to figure out w...
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Season 2
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Episode 114
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28:16
Write the Best ChatGPT Copywriting Prompt
As entrepreneurs, we test ways to connect with our audience and communicate our message effectively.AI can be a game-changer for creating content faster, but let's face it—it needs your insights and human touch to turn words into...
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Season 2
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Episode 113
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16:40