Gary Pickren is a real estate attorney in South Carolina who has closed over 30,000 real estate transactions during his 26 year career. As a certified licensed instructor, broker and now a Real Estate Commissioner for the State of SC he brings a wealth of knowledge to the podcast. Gary’s real passion is marketing. He has created BombBomb Vlog with over 4600 subscribers. During this session Gary talks about differentiating in this market and not becoming a commodity. How video has changed his career and how he went from zero to 1 million video email-opens in 2 years! And why his law firm serves its own custom beer at every closing!