Putting the Science into Your Sales Efforts w/ David Hoffeld
Jul 19, 2018
Canadian Professional Sales Association
In the July 2018 SalesProChat we'll consider how to put the science into your sales strategy. Our guest is David Hoffeld, CEO and chief sales trainer at the Hoffeld Group.
David has pioneered a revolutionary sales approach based on neuroscience. social psychology and behavioral economics that radically increases sales. He is the author of the groundbreaking book The Science of Selling, published by Penguin Random House.