My friend Simon Zatyrka has launched a food industry consulting business around the concept of being a "culinary mechanic". It's a brilliant take on the value of a chef as master of processes instead of just knowing how to make a delicious meal, but he's having a hard time describing it so he came to one of our Relationship Driven Growth open mic sessions and got help with positioning from the ultra talented Joe Zboch!
This will show you how a great marketer can craft a bigger narrative that aligns with the community is important for success in any industry.
If you ever want to workshop your messaging or strategy, join us on a Monday after the B2B Community Builder Show at the Open Mic!