Finding Your “Purpose” Is Half The Equation (1958)

Maximizing potential is an ongoing journey often rooted in the balance of purpose and strategy. In this episode, Kevin Palmieri and Alan Lazaros tackle the common misconception that living in your purpose guarantees fulfillment and results. They explore the importance of pairing purpose with strategy to ensure sustainability and impact, sharing personal anecdotes, coaching lessons, and insights into how intentions and approaches affect outcomes.

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For more information, please check out our website at the link below. 👇

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Show notes:
(2:17) Why strategy enhances heart-driven work
(6:04) Personal growth lessons and complex realities
(10:16) Manifestation: The missing pieces
(14:22) Purpose and profit: Making it sustainable
(16:54) Meet like-minded people and jumpstart your journey to achieving your dreams while optimizing your life. Join Next Level Group Coaching.
(19:02) Passion, purpose, and profit defined
(28:00) Strategizing for impact and sustainability
(31:44) Coaching for strategy and purpose
(32:24) Outro

🎙️ Hosted by Kevin Palmieri and Alan Lazaros

Next Level University is a top-ranked daily podcast for dream chasers and self-improvement lovers. With over 2,100 episodes, we help you level up in life, love, health, and wealth one day at a time. Subscribe for real, honest, no-fluff growth every single day.

Transcript

Kevin Palmieri 0:00

I understand why people say that, because I've wanted to do stuff like that. I don't think I could ever run a successful page like that because I don't know if I'm willing to video it. I don't know if I'm willing to do that strategy. I'm not saying it's wrong too. I think it's right too, because if you really want to help as many people as possible, that's the way to do it.

Alan Lazaros 0:22

Unfortunately, some people ruin it by doing it for selfish reasons and there have been scandals and stuff where, oh I mean, it just sucks. And ultimately, what I've found is different people have different focuses, so some people think results are all that matter. I don't agree with that at all. For me, it's intentions. I might take the wrong approach, but I have pure intentions.

Kevin Palmieri 0:44

Welcome to Next Level University. I'm your host, Kevin Palmieri.

Alan Lazaros 0:49

And I'm your co-host, Alan Lazarus.

Kevin Palmieri 0:52

At NLU, we believe in a heart-driven but no BS approach to holistic self-improvement for dream chasers.

Alan Lazaros 0:58

Our goal with every episode is to help you level up your life, love, health and wealth.

Kevin Palmieri 1:08

We bring you a new episode every single day on topics like confidence, self-belief, self-worth, self-awareness, relationships, boundaries, consistency, habits and defining your own unique version of success.

Alan Lazaros 1:21

Self-improvement in your pocket, every day, from anywhere, completely free.

Kevin Palmieri 1:27

Welcome to Next Level University, next Level Nation. Welcome back to another episode of Next Level University, where we help you level up your life, your love, your health and your wealth. Today for episode number 1958, happy Saturday. If you are listening, on the day, it drops. Finding your purpose is half the equation, honestly, maybe half the equation, maybe less, I don't know.

Why strategy enhances heart-driven work

Kevin Palmieri 1:54

I did an Instagram story last night and I've been trying to do Instagram stories just based on what I'm learning from clients, like I just want to do hyper-conscious Instagram stories and I've been calling them my little mini TED Talks. And the one I did last night is where I was talking about how I controversial take potentially. Finding your purpose does not lead to success. I don't think finding your purpose makes life any easier. I don't think finding your purpose makes life any easier. I don't think finding your purpose guarantees anything, maybe other than more clarity than you would have if you didn't find your purpose. But I think it's one of those common bumper sticker things of if you love what you do, you never work a day in your life. I've heard many about purpose too.

Alan Lazaros 2:43

No you still work every day, if you are working in your purpose. I've heard many about purpose too no, you still work every day.

Kevin Palmieri 2:45

If you are working in your purpose, like everything is good, it's like well, no, I think there's extra why there's there's more of a why power. For sure, there's more soul. You feel you feel more connected to the work you're doing. You feel like it matters more, you have a deeper connection to it. But I you know how many people I've worked with who feel like they're living in their purpose, who decided to go in a different direction because it wasn't working. I think that we get nervous. I know I was in the beginning. I was nervous to talk about how much strategy was paired with purpose, because I think it seems like it subtracts from the heart that you're putting in. I mean, we all know somebody who has a massive heart, who really wants to do it, but they don't know how to do it. They probably need some strategy, just like.

Alan Lazaros 3:48

Sorry.

Kevin Palmieri 3:50

Why does it?

Alan Lazaros 3:51

take the heart out of it to strategize about it.

Kevin Palmieri 3:54

I don't think it does it never made any sense to me.

Kevin Palmieri 3:57

I can understand because I think we want I don't want to let me put it this way I think I wanted to believe that if you found your life's purpose, it worked. That was the thing that you did and somehow it worked and I think it can work. But I don't know. Just like you hear a lot of people say, oh, we never. You say this, but not in the same way we never argue. Oh, my relationship, we never. I mean, we don't even. We've never argued once.

Alan Lazaros 4:33

It's like I said, we never fight. Yes, yes, we've had challenging discussions that were very close to what you consider a you strategize about everything yeah, everything.

Kevin Palmieri 4:45

I close to what you consider a and you strategize about everything yeah, everything. I don't know, because I think it's common practice to talk about the ease associated with something, because it's less desirable if you talk about the resistance that comes with it. So I think I don't know. That's what my mind. So this was my thought. I said this in my story, but the beauty of the podcast is we can go deeper.

Kevin Palmieri 5:08

If there's somebody out there right now who is 90 strategy and they're just doing everything to make as much money as possible, I think they need some purpose. I think some purpose would be super beneficial for them. Why are you doing what you're doing? Let's connect it to something deeper, something more meaningful, something really really, really productive in the world. But on the other end, if there's somebody out there who's living 100 in their purpose and there's no strategy, how sustainable is it going to be for you to do that thing for a long enough period of time to actually get the growth and the impact and the contribution that you want there? I think there has to be some strategy involved and if you have a negative association with strategy or whatever strategy represents, I think that's a deeper conversation, but I thought would it make for a a cool hyper conscious episode I have a story that just came up for me that I think is going to be very powerful for this.

Alan Lazaros 6:04

Ten years ago I became very into self-improvement and I read tons of different self-improvement, personal growth books, spiritual phase, all this different stuff and that was sort of my quarter-life crisis. Most of the listeners know that For the new listeners, I got in a car accident, re-evaluated my life. One of the books I'm going to keep the book anonymous and the person anonymous on purpose, and the reason why is because I don't want to turn anyone off from this book, because I think that I think there's value in this book and I don't want to turn anyone off from it. But it'll make sense in a minute. I was over a friend's house and I was talking to this friend's mother and this was in my late 20s I was probably 27.

Kevin Palmieri 6:48

I already know the book, I think.

Alan Lazaros 6:50

You do and I was big into personal growth and I loved it and I was still fairly explorative on what books have merit and what ones are garbage and everything in between, and it's a spectrum zero to ten. How valuable is this book? It's contextual, based on the person. What you need? Inner work, outer work, physical, mental, emotional, spiritual, awesome. I'm talking to this friend of mine's mother, who I'm going to keep anonymous because I don't want this to come off judgmental because I actually think this person's a wonderful person. I'm actually a huge fan. That said, I'm a huge fan and this person I don't consider successful at all. She's I wouldn't say not at all. She's achieved some of her goals and dreams, but from my frame of reference, she is not very successful and I'll just leave it there.

Kevin Palmieri 7:45

Let me ask you this question does this person feel successful?

Alan Lazaros 7:50

no, I think that's more important than what you agreed and I don't think they feel successful at all. To be honest, I think that they feel in many ways like a failure and I I wonder if they would admit that to themselves, never mind to me. However, that's just my observation. So, again, I say that, knowing I could be wrong I don't think that I am, but I could be and I hold that duality. Okay, this book and we were talking about this author, this book and it's not the one you're thinking of, actually it's a different one, because I did read this, the the one you're thinking of. Actually it's a different one, because I did read this. The one that you're thinking of I didn't read and we both really adored this author. I'll keep that anonymous too and we were talking about it, talking about it, talking about it, loving it, loving it, loving it.

Alan Lazaros 8:35

And I had this moment and this really went through my mind, and this is very strategic. I said this person read this book 10 years ago and loves this author, and none of her dreams came true. Not none of them, but most of them did not come true. That is just the truth. That means this book is in it Now. That book might be a part of the equation, but I do think that you have to be very strategic with what you read and don't read what you learn and don't learn who you surround yourself with. And don't surround yourself with, because the truth of the matter is this person, as wonderful as she is, did not achieve her goals and dreams. Therefore, the fact that she adores these books and this author and this type of reading got me questioning whether or not there were a lot of merits to that type of reading. And this is a very spiritual author with a very spiritual, very spiritual books not religious but spiritual and I had to think about it. I had to go.

Alan Lazaros 9:39

Alan, that's not the difference maker. Most likely you need to go and explore some other stuff. You gotta. You gotta get out of this phase, because you're kind of broke too now you're not doing as well as you used to do. You need to figure this out.

Alan Lazaros 9:53

This is obviously not the answer, and everyone knows the, the. I don't want to say everyone knows. Most people know about the, the book, the secret and how you can have positive thoughts and positive things will happen as a byproduct and karma and that kind of thing, and I think that there's that's a part of the equation. Just like your purpose is part of the equation, it's not the whole equation. It's definitely not the whole equation.

Alan Lazaros 10:16

I actually do have a formula called the manifestation equation that has 10 things in it and, trust me, I was atrocious at one of them, which is why I really wasn't winning, and I take my clients through this and I can figure out the kinks in their hose, so to speak, because you cannot manifest unless you work on the things that you suck at, and these books that I was talking about that I'm referring to. This author doesn't talk at all about focusing on the things you suck at. It's almost as if you don't have to work on them, you don't have to look at them, you don't even have to worry about it. Just focus on your strength, just focus on where you're good. This author also said you know, why would I swim upstream? Why don't I just go with the flow? Can you imagine growing and scaling a global business while only ever going with the flow?

Kevin Palmieri 11:03

No, you know what the flow leads to, right, it leads to the waterfall that's at the end of the flow, 100%, just so you know.

Alan Lazaros 11:15

The strategy piece.

Alan Lazaros 11:17

There was very little strategy in these books and this author had very little strategy and maybe unconsciously, he already had that piece figured out and that was not his focus in these books Now my question for all of us to contemplate is for whatever reason, when you're a strategist and you reverse, engineer finish lines and you think very intentionally and deeply about what you do and don't do, some people think that you are less heart-driven, when in reality, I think that not being more intentional with your actions allows you to have less impact, and I don't think it takes away from the good you're trying to do in the world at all.

Alan Lazaros 12:05

As a matter of fact, I think that it is necessary to do more good in the world, and so are there some strategists who are not doing good in the world and they're just doing it for their own benefit, absolutely, and I think that those are the people that give strategy a bad name. But I think there's some people out there that want to have an impact, and without strategy, you are absolutely screwed, in my opinion unless you get very lucky.

Kevin Palmieri 12:26

I well, I would second that because, okay, let's do it this way, let's, let's. Let's play a hypothetical if you're 100 purpose and zero percent strategy and you don't succeed, why do you think that is and you don't succeed? Why do you think that is Versus? If you're 100% strategy, 0% purpose and you're not fulfilled at all, why do you think that is? It's not because you don't have enough strategy. It's because you probably don't have enough purpose, you don't have enough mission, you don't have enough meaning. It's got to be about something more than the money. That's not enough. But on the other end, if you're so, everything you do is through the purpose of the person that you're trying to be and you've gotten no results, how do you live more in the purpose than you already have? I don't know if that's a thing I think you max that out. It's probably a shortness of strategy, it's probably a bottleneck of strategy, and I think that's it has to be sustainable. I think purpose creates sustainability. I think that's really what it creates connection, it creates a deep sense of meaning and it creates sustainability. Because if we were just doing this for the dollars, one, I wouldn't have started this and two, I would have quit a long time ago. And I say that all the time time if you're starting something just for the money, it might take you if you're lucky, let's say it takes you a year. Let's say, if you're lucky, it takes you a year.

Kevin Palmieri 13:55

If you're starting for purpose, if you're starting for impact, if you're starting for contribution, you can get that right away. Yeah, you record a podcast episode. You get six listens. Guess what that's contribution and that's purpose and that's impact. Is that the level that you want? Maybe not. Are you going to make money with that? Definitely not, definitely not. Unless, all six of your listeners want to give you $100 a month. You make $600 a month. That'd be awesome.

Kevin Palmieri 14:22

But, it's most likely. Well, I know, no, it's that's not going to happen, most likely, but but I think that's an important. The intention behind what you're doing is so indicative. Someone was 100 sorry, would you.

Alan Lazaros 14:36

I'm I'm missing lately when you're done, why, I don't know you know, you've changed, or I've changed, I've changed. You don't know.

Kevin Palmieri 14:46

No, I I think my, I think I've been. I find myself looking down more like if you, if you're watching on youtube right now, I'm just looking at my keyboard. I find myself not looking at you as much because I'm like really thinking, so I don't think I'm giving you the verbal cues.

Alan Lazaros 15:02

Next time I'll just when, when I'm done, I'll flip you off throw the middle finger up and say, hey man, I'm getting close to being done. So yeah, I think it's me it's a me problem.

Alan Lazaros 15:10

If someone's entirely purpose and no strategy, I would be willing to bet that they have more fulfillment and less external success. If someone is all strategy and no purpose, they probably have a lot of external success but very little fulfillment internally. And so you do need both. And that's what makes life so challenging, because usually you're really good at one or the other, and I remember times in my life where I had goals and I strategized on how to achieve those goals, but the means to reach those goals like cheating on a vocab test were not fulfilling. That wasn't fulfilling. I didn't want to cheat on that vocab test. That didn't make me feel good about myself. Yeah, I got an A in the class. Congratulations, you cheated right.

Alan Lazaros 15:58

That's a juvenile, stupid, immature thing to do, quite frankly, and it's also useless because you don't actually learn anything work for me and I and I and I regret it again I'm not the only student on planet earth to cheat on a vocab test, but what I am saying is that is Fucking stupid, because you don't become more and you're not. If you don't become more, what is it? The what will make you fulfilled is what you contribute and who you become. And who you become will make you really fulfilled or really regretful, and I think internal fulfillment comes from you versus you. I know that it does. And keeping the promises you make to yourself growing to become a better version, contributing beyond yourself for something meaningful, which is your purpose, and then doing that for a profit. I really do.

Kevin Palmieri 16:54

Next level nation. What is happening? If you've thought to yourself, I want to try coaching, but you don't really know where to start, group coaching would be a wonderful place for you. That's really why we created it in the first place. We start a new round every 90 days. So if you're hearing this, go to the website nextleveluniversecom and we have the landing page where you can actually hold your spot right now. Even if there's a group going on right now, you can still lock your spot for the next one. The biggest thing that we've seen is, as we get closer and closer to the date, unfortunately, some people end up missing. The group fills up and they can't do it, and then they end up regretting that. So please head over to the website. The link will be in the show notes and we would love to see you there.

Alan Lazaros 17:38

I was at a speech yesterday training I'm calling it a training because it really was more of an intimate group and we did the passion, turn your passion into purpose for a profit. And I showed these slides where passion is something that you adore. So fitness I used as an example. Purpose is helping people in fitness. There's someone I helped lose a lot of weight, pulled that up, so the passion was me on stage. Fitness show. That's do it yourself. The next slide was someone I helped lose a lot of weight. That's purpose Help them too. So do it for yourself and then do it for others.

Passion, purpose, and profit defined

Alan Lazaros 18:25

And then the last one is pat profit, which is charge for it. And I told the kids I said I do my own self-improvement and I grow my own business. I've engineered my own fulfilling life. That was the name of the speech training. So I did it myself. Now my purpose is to help you With self-improvement, unlock your potential, because I'm doing that for me and now I'm helping you with it and I'm doing it for a profit. I'm being paid to be here. That's business in the simplest form I can create. And some people have a job, some people have a career, some people have a calling. I think your calling is at the epicenter of those three, and you're the one who came up with that way back. Passion purpose profit.

Kevin Palmieri 19:02

I don't know if you came up with all of them, but Passion, purpose profit, I think I did, but not the calling, I think if you're at the epicenter of your passion, doing it for a purpose, for a profit, I think.

Alan Lazaros 19:15

And, by the way, even nonprofits, you make money. You can make a salary for a nonprofit. You just I don't want to go through that rabbit hole, but essentially you can have a salary at a nonprofit. I have someone actually one of my clients is applying to a nonprofit and I tried to explain that that doesn't mean you're going to make less money necessarily. It just means that they don't make a profit technically and it's a whole thing.

Alan Lazaros 19:37

But passion, purpose, profit, your calling is at the center and I feel like it's a target. We're all trying to aim at the center of that. Sometimes you're more profitable, sometimes you're less, sometimes you're more passionate, sometimes you're less, sometimes you're more purpose, sometimes you're less. Last night was a training. It was called a speech, but I'm calling it a training because trainings for me, are more fulfilling, they're more intimate. They're more intimate, they're more workshoppy, they're more questions and engagement. Everyone had their notebooks out. Okay, let's work this out Questions, whereas a speech is much more one to many. I like more intimate settings and I think you're kind of the opposite. But ultimately it was within my purpose, but I also did it for a profit, and if I didn't, my quality of life wouldn't increase.

Kevin Palmieri 20:26

It's very complicated the whole thing. What's what is something that you feel like you understand very clearly now about purpose that you didn't at when, when you and I first partnered up, at 27, 28, that it isn't enough at when you and I first partnered up, at 27, 28.

Alan Lazaros 20:42

That it isn't enough.

Kevin Palmieri 20:45

I had so much purpose? When did that become clear to you?

Alan Lazaros 20:51

When we were broke as shit. It became clear to me when you and I got to a place where we couldn't sustain the purpose. So my purpose it's written right here to reach my own unique potential and help others do the same. Everything else is secondary. I do that through coaching, training and podcasting, with self-improvement, productivity and business, and that's the clarity that I have at this stage. I was doing that in my own unique way, not that exactly, but I was helping people unlock their potential back then. But I did it for less money and we went broke and now I couldn't sustain it.

Alan Lazaros 21:27

So the purpose dies if you don't do it for a profit and in this case, non-profit would work too. And it doesn't mean you can't have a charity we do charity work too, but you cannot. It got to the point where I couldn't afford my own course that I want to buy. And if I can't afford to buy a course, how am I supposed to? If I can't buy the productivity books and study them, how am I supposed to teach productivity? So it's very hard to sustain just purpose without any profit, without strategy, without work, ethic and humility and fucking grit. That I say on purpose with a swear, because that is ultimately what did it, and you and I just had to say, all right, let's coach for free, and then let's do 50 bucks a week, and then 75, and let's go from there and grow from there. And it did. It started all for free and we were naive as shit.

Kevin Palmieri 22:21

I think most people. This is why I would feel comfortable throwing those words out. I think most people. This is why I would feel comfortable throwing those words out. I think most people have a negative association with charging for purpose, and here's why I won't say charging, strategizing for purpose.

Kevin Palmieri 22:35

There's this Instagram profile I follow and this guy will go to a restaurant. He'll buy 15 pizzas and he'll go give them to underprivileged people, people who are homeless, people who have lost their jobs, all sorts of amazing things. And a lot of people say, well, why can't you just do this? Why do you have to film it? Because if the person, if that person doesn't film it and again, I know this is a fine line, but if that person doesn't film it and again I know this is a fine line, but if that person doesn't film it and then have inspirational video my nose is running, excuse me to share on social media with a link to the GoFundMe, that whole thing dies, unless they're Bruce Wayne and they have enough money to do it forever, but they don't. That's how this whole thing I remember alan and I sustainable giving yeah, sustainable giving.

Kevin Palmieri 23:28

Alan, and I had a mentor who said hey, I want to. I don't remember how it happened, do they? I think he gave us money to donate to someone, yeah, but he said you have to record a video. And I remember I I was like I don't know if I can do this, like I feel weird about this.

Alan Lazaros 23:48

Yeah, because we donated the money to a school that needed clothing for the kids.

Kevin Palmieri 23:53

I remember feeling.

Alan Lazaros 23:54

That was a good video though.

Kevin Palmieri 23:55

It was a good video, but I remember feeling I definitely had a little resistance to that. I remember thinking to myself this is, I feel like I'm do. I have tissue on my face. I I feel like I am taking advantage almost, and I I can understand why. I understand why people say that, because I, I've wanted to do stuff like that. I don't think I could ever run a successful page like that because I don't know if I'm willing to video it. I don't know if I'm willing to do that strategy. I'm not saying it's wrong too. I think it's.

Alan Lazaros 24:30

I think it's right too, because if you really want to help as many people as possible, that's the way to do it this goes into the philosophical challenge of intentions versus approach versus results, and I used to say this back when I was new to, after my car accident, when I re-contemplated goals for the wrong approach, for example, wanting straight A's in high school and cheating on vocab tests. And again, I didn't cheat in most classes, I just hated English and that teacher Cheated in math, and Kev knows that teacher. So it was.

Kevin Palmieri 25:02

Mr S, yes, no vocab.

Alan Lazaros 25:04

Yeah, yeah, okay, I wasn't a fan, didn't learn much in that class.

Kevin Palmieri 25:07

I do apologize to Mr Silvestri. I did cheat in most of my math classes. Wasn't great at math.

Alan Lazaros 25:14

I did my head. I gotta say never cheated in math. Well, you're good at math, I loved it. I never cheated in vocab.

Kevin Palmieri 25:25

I loved it.

Alan Lazaros 25:26

Yo, kev, you know English is my first language. I should know it. You know what I mean. So your intentions can be pure. But is it? I always say optimal intentions, optimal approach, optimal result. Kevin's like I've never heard you say that.

Alan Lazaros 25:36

Once I used to say right approach, right intentions, right result. So you have your intentions, I want to give in my purpose. You have your intentions, I want to give in my purpose. Okay, your approach is I want to take this video of giving pizzas and I want to record it, and then the results is okay.

Alan Lazaros 25:53

People see that, and now they want to be more generous, and then they so it's a cycle and unfortunately, some people ruin it by doing it for selfish reasons, and there have been scandals and stuff where, oh, I mean, it just sucks. And ultimately, what I've found is different people have different focuses. So some people think results are all that matter. I don't agree with that at all. For me, it's intentions. I might take the wrong approach, but I have pure intentions. Emilia said that about the training yesterday Cause she was there and she said you pure intentions. Emilia said that about the training yesterday because she was there and she said you were so sincere, like you just wanted to help them unlock their potential. It was so obvious that you care so deeply about just helping them reach their potential and sometimes your approach was a little intense. But I think the kids knew not kids, adults, an old man now you could call it weird to say that, yeah, they're kids.

Alan Lazaros 26:49

They were 20, 19 and 18. They knew that I was there for the right intentions. I could tell they could feel that now whether or not my approach was best. I mean, come on, probably not the results, we'll see. We'll follow up in five years and see if they've engineered a fulfilling life.

Kevin Palmieri 27:05

I think they'll remember. They'll remember the kid in five years. I think one of them will.

Alan Lazaros 27:11

I hope so I think there's two. There's always one die hard, at least one die hard. I found him and I just keep looking at him that's the way this dude fucking loves it. Let's go. He's gonna be the self-improvement guy, uh, and he stayed after and talked to Emilia for like probably 45 minutes.

Strategizing for impact and sustainability

Kevin Palmieri 27:26

Maybe half an hour. I respect it. Yeah, it was awesome. I respect it. Well, this is my thesis. This is my wrap-up for this episode. Sometimes the thing that's uncomfortable is the thing that you should do, because it makes the thing that you love doing more sustainable, and that's just if you're really good at something. There might be a weakness that comes with that If you're somebody who's super giving. I would love eventually to have a channel like that, like an Instagram page. I just don't know if I could ever film it. I don't know if I could ever.

Alan Lazaros 28:00

I don't know if I'd ever. Do you have to?

Kevin Palmieri 28:01

take a different approach, and that's what we're doing. One of the things I'm gonna do this Because the more I say it, the more likely it is to happen. I am going to, at some point, I'm gonna have a sponsorship Every year for five podcasters and they're all gonna get a stipend. I don't know. You're gonna have to help me Figure out the numbers, because I'll I'll I'll take myself right out of business. 25 hundred thousand dollars, cents 25 million each.

Kevin Palmieri 28:31

25 million, million but I would love that. I think that's awesome. I would love to be able to do that. That's my version. Am I gonna film it? I don't know, probably not.

Kevin Palmieri 28:41

No, I don't know if I'll do anything, because my belief is stuff like that if you take care of somebody and you really, really, really help somebody and you really do it from a place of caring, they'll tell people and the message will spread that way. And maybe that is the pay it forward thing, where if you do something for someone, they do something like that for someone else in their own unique way, and then you have your old, your, your own little domino effect from that. That's what I want to do in the future. But to Alan's point, I can't do it the other way necessarily, because I'm not willing to do that strategy, but that is a really good strategy.

Kevin Palmieri 29:16

You want to talk about having a positive impact. One, using the power of social media to using the inspiration of giving to someone who has less than you do. Three, sharing it and making it feel good. Four, getting other people to share it. I cannot think of a better thing for positive impact. That's amazing. That's an amazing way to have positive impact. But if that person didn't have the strategy of I'm going to turn this into a social media page that person, with a very high likelihood would will have not helped the same amount of people.

Alan Lazaros 29:50

So that's my final plea for strategy so anyone out there watching or listening which one are you more focused on your purpose or your strategy? And, oh goodness, are you a natural strategist? If you're a natural strategist, if you're a natural strategist, maybe you are good at achieving external goals, but maybe they're not as in alignment with the greatest good as they could be. So look into that. That was definitely me in the past. And if you are someone who is aiming at the highest possible good, heart-driven, and you are just trying to be the best you can be for others, maybe you don't strategize enough about how to amplify that or scale that. Maybe you could have a bigger impact. You probably could. Of course you could. Maybe you need a business coach.

Kevin Palmieri 30:43

Maybe you do. There is two here. One is I've been voted seven years in a row, number one number one business coach ever ever of all time. My results speak for themselves. Uh, I can't even tell you how many. I mean number one seven years in a row.

Kevin Palmieri 31:02

Just so many awards just, I couldn't even from where everywhere I couldn't even start, I couldn't even build a list, because there's which has been so many I could. There's one for every letter of the alphabet, every single one. 26 I just I have. I have a closet that has all my awards. Just it's amazing and can we? See any of them? No, they're in the closet.

Alan Lazaros 31:22

Can I measure you? No, we actually have a tape measure in a scale right here.

Coaching for strategy and purpose

Kevin Palmieri 31:29

No, Alan is a wonderful business coach. I have been singing Alan's praises on other podcasts because I talk about our story and how he's been coaching me this whole time and how it's been relatively painless. So if you are looking for strategy behind your purpose, reach out to Alan.

Alan Lazaros 31:44

He can help you for sure that's a bold-faced lie. Relatively painless. Relatively painful.

Kevin Palmieri 31:50

My journey has been relatively painful, but I feel like you and I have a very specific purpose and that is what we signed up for, and not everybody has to sign up for that.

Alan Lazaros 31:58

So reach out, we'll have what is it I said? I know I was only kidding.

Kevin Palmieri 32:02

Oh, I thought you said Abe Lincoln. I was like yeah, okay, Sure. You know George Washington.

Outro

Kevin Palmieri 32:08

We'll have the link in the show notes for that and if you are looking for a group of like-minded people who value self-improvement and deep talks and philosophy and just working on this stuff, it's cool to have these conversations in our private Facebook group, next Level Nation. We'll have the link in the show notes for that as well. As always, we love you, we appreciate you, grateful for each and every one of you, and at NLU we don't have fans, we have family. We will talk to you all tomorrow.

Alan Lazaros 32:31

Stay Next Level.

Kevin Palmieri 32:36

Next Level Nation. Thanks for joining us for another episode of Next Level University. We love connecting with the Next.

Alan Lazaros 32:42

Level family. We mean it when we say family. If you ever need anything, please reach out to us directly. Everything you need to get a hold of us is in the show notes.

Kevin Palmieri 32:51

Thank you again and we will talk to you tomorrow.