Pricing Matters

It Takes a Village with Jenny Brown

December 18, 2019 Season 1 Episode 5
Pricing Matters
It Takes a Village with Jenny Brown
Chapters
Pricing Matters
It Takes a Village with Jenny Brown
Dec 18, 2019 Season 1 Episode 5
Jenny Brown

Jenny Brown is the Senior Manager of Strategic Pricing Husch Blackwell LLP. Jenny has over 20 years of experience in law firm accounting, including Strategic Pricing, Partner Compensation, and Financial Reporting and Analysis. While currently managing Strategic Pricing efforts, Jenny and her team also partner with Legal Project Management to develop optimal client service plans.

Jenny leads the annual rate-setting process, participates in developing creative pricing arrangements for clients, and is a consistent participant in client pitches and RFP responses. Prior to her current role, Jenny served as Controller at Welsh & Katz, Ltd. in Chicago.

TOP THREE TAKEAWAYS

  • Internal marketing increases lawyer engagement: Continued education and communication of success stories to your lawyers are central to your internal marketing efforts. 
  • The evolving role of legal project management. Matter management is a key differentiator in keeping budgets on track and communicating changes with the client.
  • Collaboration is key. Professionals in pricing, proposals and business development are working together with lawyers to scope and create deliver value pricing for clients.  

To find out more about Digitory Legal please visit our website at www.digitorylegal.com.

Show Notes

Jenny Brown is the Senior Manager of Strategic Pricing Husch Blackwell LLP. Jenny has over 20 years of experience in law firm accounting, including Strategic Pricing, Partner Compensation, and Financial Reporting and Analysis. While currently managing Strategic Pricing efforts, Jenny and her team also partner with Legal Project Management to develop optimal client service plans.

Jenny leads the annual rate-setting process, participates in developing creative pricing arrangements for clients, and is a consistent participant in client pitches and RFP responses. Prior to her current role, Jenny served as Controller at Welsh & Katz, Ltd. in Chicago.

TOP THREE TAKEAWAYS

  • Internal marketing increases lawyer engagement: Continued education and communication of success stories to your lawyers are central to your internal marketing efforts. 
  • The evolving role of legal project management. Matter management is a key differentiator in keeping budgets on track and communicating changes with the client.
  • Collaboration is key. Professionals in pricing, proposals and business development are working together with lawyers to scope and create deliver value pricing for clients.  

To find out more about Digitory Legal please visit our website at www.digitorylegal.com.

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