The Business & Pleasure of Flowers
Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its fair share of challenges that might make you lose sight of the joy it brings. In this engaging and informative podcast, Vonda’s wealth of floral expertise pairs perfectly with Lori’s background in teaching, sales training, and life coaching to deliver valuable insights you can use right away.
From industry trends and the flower shop of the future to overcoming obstacles like boosting sales and building a stellar customer service team, they’ve got you covered. Discover how small shifts in your mindset and approach can create big transformations in your business and life.
Hit subscribe to put the pleasure back into your life, go back to loving flowers, find fresh inspiration, and bring the joy back to your business!
The Business & Pleasure of Flowers
A Whole New Wedding World, Tips and Trends
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Episode 075: Weddings are coming back strong post Covid-19. Vonda and Lori share excerpts from a webinar with experts Julie Poeltler AIFD, PFCI owner of Fountain of Flowers in Lone Tree, IA and Flower Clique Strategic Creative Advisor and Mark Griffith, product specialist for Bill Doran Company in Omaha. Julie and Mark talk about the importance of clear communication between the wedding designer and the wholesaler. Ellie LaFever, Creative Director of Flower Clique, will add important additional perspective as well as tips for flower ordering and substitutes.
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Flower Clique
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Real Life Retail Florist