Episode 080: With the upcoming SAF Annual Convention actually happening in September this year there is a lot of buzz and excitement. Vonda and Lori are joined by Kate Penn Executive Vice President/ CEO and Laura Weaver Kern, CMP and Director of meetings and conventions to chat about a some new and exciting things happening with Society of American Florists and what to expect at convention!
For more information:
SAF
Seed Your Future
Flower Clique
Flower Prep School
Sales Prep School
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
Episode 080: With the upcoming SAF Annual Convention actually happening in September this year there is a lot of buzz and excitement. Vonda and Lori are joined by Kate Penn Executive Vice President/ CEO and Laura Weaver Kern, CMP and Director of meetings and conventions to chat about a some new and exciting things happening with Society of American Florists and what to expect at convention!
For more information:
SAF
Seed Your Future
Flower Clique
Flower Prep School
Sales Prep School
Sponsored by:
Flower Clique
Flower Clique Prep School
Real Life Retail Florist
[inaudible] the good news,
Speaker 2:Bad news thing. The good news demand is so high that there are supply issues.
Speaker 3:Welcome to the business and pleasure of flowers. We're your hosts, fondling fever and Lori Wilson. And we believe that business and Fen are a perfect combination. Kind of like us Vonda.
Speaker 1:[inaudible]
Speaker 4:Laurie. Isn't it. Great. We have some wonderful guests with us today. Yes. I'm very excited. We've been having a lot of guests lately.
Speaker 5:Like we're kind of a big deal on
Speaker 4:That. No, I think they're a big deal and we're bringing them in.
Speaker 5:Maybe that's it. They are a really big deal. So we are very excited. We have some SAS directors here.
Speaker 4:We do. We have the big hitters here with us today. So Kate Penn and Laura, I'm not sure your last name now you're got married.
Speaker 2:Laura Weaver Kern.
Speaker 4:Congratulations on that. We haven't really spoken since the nuptials. Very exciting. We're really happy you joined us today because we wanted to talk a little bit about education and the importance of education in our industry. And as we know, society of America force is always behind that and really wanting the industry to be informed of what's going on, you know, trends in the industry and beyond, right. Kate, maybe you want to speak into that just a little bit for us.
Speaker 2:Yeah, absolutely. And that actually, that is a very big part of what I say I've does. Our mission is to connect and cultivate a thriving floral community, but a big need in our industry is to understand what the trends are, what the consumer trends are with the technology trends are business trends and what do they need to do to respond to those and adapt and evolve their businesses. And so SAF has constantly, our team is constantly working to figure out how to help our industry do that. We live and breathe that all day long. Yeah,
Speaker 4:I'm sure you do. And that's hard. I mean, because you're trying to stay ahead of what's going on technology-wise and industry rise, and there's been so many challenges that we've overcome as we spoke beforehand through the pandemic, but we've really come out stronger and wiser in many ways. And SAF has been a real help in the industry because of that, to help maneuver through that.
Speaker 2:Thank you. Thank you. I hope so. I hope so. And we had just released some research recently and kind of analyzed it with a whole bunch of folks in the industry as part of a program about a week ago, to look at that stronger, better piece, the consumer's buying flowers. What does that mean for our industry and how do we have to adapt our operations to take advantage of that growth? And we had some great feedback on that, on this session that we had and came up with some really good solutions. So that's something we're always conscious of. We don't want to just put information out there. We want to help people figure out what to do with it and how to, how to change their businesses as a result.
Speaker 5:Uh, because so many times I, I'm always watching some sort of online training video know I'm looking at it in different ways. I'm looking at it from a flower shop owner perspective. I'm also looking at it from a format. Cause you know, is this a way flower click wants to try to do things and my pet peeve and I have backup here because some of my shop owners, our members have said, the same thing is when you spend 30, 45 minutes watching something like that, and then you walk away and five minutes later there was no bullet points. And I find that in your webinars, because during COVID you guys were giving a lot of free webinars, which was phenomenal. I was grateful. And I know a lot of our members, that's how they even learned about what SAF is, which is again, a positive, right, that came through the whole pandemic. But the majority of the ones that I watched that you guys hosted, you're really good about facilitating that to make sure there are some walkaway points, because I think that's how most of us learn we or bullet point learners, if right. If we don't have those, I'm not going to be able to give you much feedback on the education, right. Because people
Speaker 2:Are too busy to spend 30 or 45 minutes and not walk away with something some actionable sort of point. So yeah, we try to be really deliberate about that in our virtual programs. And, and also in-person too recently
Speaker 4:You launched an online education, was it it's called career connection? Is that correct?
Speaker 2:That's right. I mean, we call it an online learning hub of you can access it through SAS website and it has training on it. It also has our virtual events on it and a lot of other SAS resources, but just stepping back a bit, it was really born out of initially the idea was born out of the needs that our industry has to attract and retain more talent. That was kind of the problem that, that had us land on this as a, as a possible solution. Um, so many people, and this isn't just from COVID, this goes back. I mean, for years, our, our council members and other industry members who have been telling us, we're just having a hard time attracting staff. And so I've tried to figure out, you know, in our strategic planning process a couple of years ago, um, how do we, how do we solve that for our industry? And there, there is really good education and training that exists already in our industry. So what role could SAF play in helping, you know, in entering the education is important to attracting retaining staff, what role can SF play in that? And we didn't want to reinvent any wheels. Um, and this, the idea of this hub is that SAF will curate what, um, what we think. And when I say we, and when I say SF, it's not just me and our team, it, that really means our volunteer leadership, because everything we do is driven by our task forces and councils. So we're curating what SAF that body of people consider to be the best training that's out there. Um, and we're pulling it together on our platform. And when there are voids courses that, um, we've determined are really needed, then we'll create it. If it's not already being done in a way that's that the industry really needs, then we'll create it. So that's what you'll see on the platform. And the training part are, you know, really outstanding courses like the flower clicks course, as well as courses that maybe we have created. We did one, that's just an introduction to the floral industry. For instance, it just explains what is the floral industry and what are the different parts. So when, if that employee on day one who's who just, you know, people have bought flowers, but they don't really understand the workings of industry. It kind of explains all those parts, the breeders that there's growers, there's wholesalers, where the product comes from. So that's an example of a course that we created. So yeah, we're very excited about that platform and we're going to keep adding to it. It's also a great place to get just these super convenient packages of information on topics that we tend to get a lot of calls about, or, you know, through our live chat where there's a real need, like help me with succession planning or I'm trying to sell my business. I need guidance on that. And my deliveries aren't profitable. Tell me about that. I say I've been covering this kind of content for years, either through webinars like the webinars you all have done for us or through our magazine, through floral managements, we've created all these packages of information that make it really easy for people to really dig into some of those topics that, you know, just are recurring for our industry. I don't
Speaker 4:Think most people know there's a resource out there to do that on the SAF website. I've been on the website many times and I've never found that, well, I
Speaker 2:Knew a month ago, I would say, you'd have to search and find, and you couldn't find those packages on our website, but the beauty of this, um, this career connections platform that, that our training is not as it has just a really nice way of packaging, this kind of material as well. The section is called explore. So on the platform you've got, um, courses you have explore, which is this section that has all these industry resources on it. Um, our events section virtual events section, and then there's a floral community, like a discussion board too.
Speaker 4:Okay, cool. Wow. Much. Now I'm super excited to get back on there. You
Speaker 2:Know, one thing that's so great about your connections is it's kind of a one-stop shop. So if you sign up for any of the events, you'll be viewing it through the career connections platform. Plus all our past webinars and virtual events are all housed on that site too. So anyone that visits career connections can see any of those events in that past events section. Yeah. Wow. Yeah. So
Speaker 5:The, the courses you're talking about, so you pay like one fee and we have access to everything there, all of them.
Speaker 2:Well, right now, no, it's not just one would be, um, only it's not fully loaded yet we have five different forces. So to a certain extent, it's almost like there's not enough. People would want more than that. So right now it is all a cart. And so it really depends on the course, but there is an SF member and a non-member rate, but anyone can have access to it. And one of the courses, introduction to the floral industry, that's actually free because SF has a pretty ambitious goal with this workforce development piece. We want to help our industry train people so that they can attract them and retain them. And if understanding the richness of the floral industry is going to help everybody do that, we want everybody, everybody to be able to integrate. There will be pieces on there that we just want to make three because it's for the betterment of the entire industry. So yeah,
Speaker 5:No, I don't know if this is a question that you guys could actually answer and solve, or if it's just more of, I'm going to make a comment. And I'm curious if you guys are hearing this hands down, the number one question I get in my role in this industry from some flower click members, non-members anyone that knows and reaches out to me is I need employees. I need a designer. Where do I find a designer? Where can I find employees? I mean, hands down on a daily basis, are you guys seeing that too? Or am I just attracting a certain type of,
Speaker 2:Oh no, we're absolutely hearing that. And Laurie it's across all segments too. It's not just retail. It's our at our growers council, which is breeders are wholesalers council with suppliers manufacturers and the retail, that's where we're having those discussions. And we absolutely hear that. We also see it in a lot of times when SF does surveys. We'll ask a question at the end of it. You know, what, what are your biggest challenges right now and, and keeping employees. I agree. It's the number one. And what we constantly are, especially after a holiday is we had a strong holiday, but if I had had more staff, I could have sold more like we're leaving money on the table right now.
Speaker 5:Yeah. Yep. Yeah. What's the magic pill for that.
Speaker 2:Another really important initiative that SAF is now involved with as of, you know, just a couple of months ago is seed your future. And I'm not sure if you're familiar with that at all, but, um, listeners just Google senior future and you'll find it, but it's this movement that's been around for five years and it was developed from like a lot of good ideas or developed some people in our industry sitting around a table saying, how are we going to attract more, um, more talent to our industry and, and the folks who started it were on the horticulture side of the industry. So the plant side, okay. And they came up with this concept called senior future. And it is funded by large companies in our industry who really care about this issue. But the whole idea is to get people interested in our, in our industry, in the horticulture. And now that SAS involved also floor culture side of the industry. And they've had this great partnership with Scholastic, um, for the last couple of years where it targets middle school students with all of this plant curriculum, they've got, um, an amazing YouTube channel where they do all of these plant power videos. And they're really showing the connection between plants in so many different fields. You have to check it out. It's very good. Yeah. So seed your future came to us. Um, they were looking, as I say, it was a movement. It wasn't like an official entity yet and they wanted it to have a more permanent home. And they knew that I say AF was really focused on workforce development, especially after we launched our new strategic plan in 2019. And so they approached us and asked if we would consider giving it a home. And, and so we're doing that and it, and it's really a gift because the organization just does amazing work. And what we're doing is reestablishing it as its own 5 0 1 C3. So it really is its own organization. Um, just felt like that could only strengthen it more and increase, um, contributions to it. So it's a public charity, but it really exists to help drive interest in careers, in horticulture and floriculture um, so that's like a big, hairy, audacious goal, right? How do we get people to want to have a career in this industry, much less getting the jobs and get them trained and all of that. But we have to figure out how to drive people to this industry because otherwise it's, you know, we're going to be here in 10 years and saying the same thing and it has to start when they're young, that middle school age is, is very important to plant the seed pun intended. We're also adding an element to the, um, to the senior future program where we're really focusing on college level, trying to target who are, maybe they're in accounting and they're in year one or two and they, it, or their law degree, or they're undeclared, undeclared majors are also a very target rich environment. So adding that to the work it's doing, but it does so much more. I would encourage you to check out the website, you'll be amazed@thereasonoregonseedyourfuture.org.
Speaker 5:Right. Okay. I will.
Speaker 2:I will. You just, they just did this really cool interactive map of the country showing all of the different university programs that have horticulture and floriculture programs and design and it's. Yeah. It's, I mean, the target audience for people who go to the site, it really is, you know, for potential floral industry workers, you know, it's, it's targeted very much at a college audience at a, at the consumer it's, it's, it's very much a consumer site.
Speaker 4:That's awesome to do that for sure. We got to get people into it.
Speaker 5:Yes. Yeah. Well, we, I had this meeting with, with our members earlier this week, and this was one of the questions I brought up one of the, well, two things, this one in particular, one of our members said, cause she's in that mode of trying to hire a new potential designer. Like they're not even looking for full scale at this point, they'll deal with one with potential because that's how desperate a lot of them are. And she said, she sees such a disconnect in age gap of like, there's none that have a desire to do it. And so you're, you're speaking right into that. It's so good. I can't wait to finish this podcast. I'm going to call her and tell her about this program because I think in order for these programs to grow and flourish, we need those flour, brick and mortar flower shops to get behind it. We do, Hey, a couple of mentorships over in my shop, whoever, whatever middle school or high school or wants to, I mean, that's how you give them a taste of it. And if they do have a passion it's gonna, it's going to spark right. And ignite and it's gonna start getting bigger. Right.
Speaker 2:Right. Definitely. And it's interesting, you mentioned mentorship because that's actually a new idea as well that, um, the, the executive director's name is Jasmine Alberon. And we were just talking yesterday about that. She said, she's getting calls from people that are saying, I want to know more about this field, or I want to know what a job would be like. And she said, we really need a mentor program. So that people who are considering a career with someone in our industry. And I said, oh my goodness, we could so help with that. So many, I think there's so many people who would be happy to be the mentor, call me, talk to me about, about a year and you know, they're there in a marketing role or a design role or whatever, you know? So yeah.
Speaker 4:Mentoring and shadowing. I mean, I'm sure they will invite them, come on in work with me for a week or two weeks or whatever, you know, see what we do here to see if that's something you're really interested in because it's a great career. I think part of our problem has been that since I have been in the business, as long as I have people would say, oh, that's a great business. And what was our response for years and years and years. Yeah. It's a lot of work. We encouraging. No, we weren't encouraging people at all. We'd say, yeah, it's a lot of work and we don't make any money. Those were the two things come out of our mouth. And so, you know, you look back and you go, wow, we weren't encouraging a person to join this. And so we had this gap of the time where all these people are hearing well, they work hard and they don't make any money. So why would we want to go into the foreground, wants to be that we're trying to undo all of that and say, you know what, this is a great career and you can make some money and you know, it, it's not just a little job.
Speaker 2:Right? Right. I also think that with the last year where so many people were exposed in really big ways as recipients, as givers to flowers and plants. So when you think about, on the gardening side, you know, that segment of our industry just exploded. That exposure is really past to help us, you know, people experienced our product more. You know, we just have to figure out how to have them make a connection to that product as part of a whole career. You know, we have to help connect those dots, but there's a real, I think
Speaker 5:The mentorship side, that's why I think a, a shop owner, a brick and mortar shop owner would be so good because not only you're showing that the creative and the artistry and of floral design, you do need to have some business savvy about you too, right. To be able to succeed. And so to get a good balance of both that's when you do make money in this industry, we had a person that she's older than Monda, but the other night, when we were having this long conversation with a bunch of our people, she brought that up and she made the comment, you know, well, who makes money in this business? I got so many texts and private chats from people younger than her going. If she's not making money, she shouldn't be in business. You should be able to make money in this business. That's a really good point. Right. And so we kind of have to, again, like Vonda said, you weren't saying it to say, don't go into the industry. The reality is what you were saying. It's hard. It is hard, but it's the only thing in my world I would ever want to do. Right. You just kind of forgot that. So, so we got to switch that narrative and say, yeah, it's hard, but it's amazing. It's absolutely.
Speaker 2:And I'll one more thing to tack onto that because I also think that with you talk about, you know, the younger generation and the need to attract them, this is a generation also that is, is really sensitive to an interested in making a difference in the world and doing what's right. And I think we wave that flag about the power of our industry's products. Yes. Yes. And because it's very special and that's something we need to really talk about more and get that story out there more as well as that too. And you'll see that in this series of videos on their YouTube channel, you'll see how they kind of show the impact of plants and flowers. Yeah.
Speaker 4:Okay. Good. Well, before we get into the face-to-face and what we want to talk about, as far as the convention, I think Laurie was wondering about the, the top concerns that you've heard from shop owners, and this is probably industry wide. What are the top concerns you've heard or top requests for topics? Probably one maybe is, you know, how do I hire someone new? What would be another one? Anything related
Speaker 2:To staffing was definitely at the top of the list. And another one is, um, keeping up with the need to really, um, have a strong e-commerce presence and, and your overall digital brand. And especially because if you're, if you're not doing that, you know, more than ever, you're going to miss out on, on the consumer things like your website and you know, everything from search engine optimization to making sure that you're using all the tools available to you in terms of, you know, the navigation on your website and the interface and what people see, you know, also your social media and are you driving people to brand your online? You know, how do I get found? How do I get found when the consumer is looking for a florist in X town? I would say that is right up there with, I mean, the talent issue is a challenge and e-commerce is a challenge, but I don't know, they're, they're probably neck and neck, but that's what we hear about most. And of course this is more recent, but supply issues are also, I mean, that's not going to last forever, but it's kind of a good news, bad news thing. The good news is demand is so high that there are supply issues, but it's an issue. And it's an issue for our industry to tackle. And we're seeing on the buying side, retailers are starting. We saw this with Valentine's day in particular, they're starting to realize they have to plan out further. Um, this is, this is not going to go away. Anytime soon, many people predict it's going to go through the end of the year and into next year where demand is going to exceed supply. And so people have how they planned out their purchasing.
Speaker 4:I was just on the phone with our grower, for our flower click bouquets. And we're talking about what they need to plant for production for Valentine's day and mother's day next year. So that's how far out we're looking. It's like, whoa, I never thought I would have to be dealing with that. Right. So that's just, you're looking almost a year ahead at this point. And that's your right. If you don't do that, you're not going to have the supply that you need to be able to fulfill your orders. So it's definitely different. So I'm going to direct this question to Laura and I want you to tell us all about SAF convention. That's coming up in Orlando. Yeah. Well,
Speaker 2:We're super excited about convention this year. Um, it's going to be September 21st through the 23rd at the Lowe's rural Pacific resorts in Orlando, Florida. So we're super excited about the program. We just kind of finalized it. And when we developed the convention, we really thought about how busy the industry is and the challenges that many of the people are facing with staffing. Like we just talked about. So we've purposely made the convention shorter and made it during the week. So we made it easier because we know that those weekend events and those weddings are coming up in the fall and all those rescheduled times events are going to be huge in the fall. So that's why we really wind up, put it during the week and then also at a lower price point as well. Then we also made the conscious decision about repeating more of educational sessions than we normally do. Normally we only repeat just a few sessions, but this year we really wanted to kind of maximize the value for attendees as they're coming. And so we want them to view as many sessions as possible. So we're, we're actually, we normally would run three concurrent educational sessions. Now we're running four. So we're adding on sessions because we just feel like this year, the, my buzzword is connection and it's just, you know, people are, they've really been missing that during the pandemic. They've, you know, I'm so glad that things are opening up again and we can meet in person. And I feel like everyone has a story to tell, and each story will have something that someone else can learn from. So I feel like, you know, virtual is great, but now's the time to get together. So super excited about that. And then we're also kind of flipping our normal seminar model, which was 50 minutes of presentation and 20 minutes of Q and a time to really we're flipping it this this year to kind of make it more interactive. And so basically the presentation time and the discussion time, or the Q and a time is going to be exactly the same. And one of the reasons why we're doing that is because it would increase the audience interaction that we have. And it's Laurie. I see, we've heard people before, we've heard people say it. And so we've listened and we're, um, with some new things this year, and then also building in some really cool peer to peer discussion or reaction time round tables into a lot of the programs where, you know, so many times attendees hear these really great ideas, but they're not quite sure about how to implement them. And so we're really building that time into educational sessions this time around that people will be able to go into those round tables and ask those questions and then come out of it with actually a plan of something that they can do to put it into practice right away. So I'm super excited about all the different things that we have, and we've got all kinds of different topics that we're covering. Kate talked about e-commerce and we've got a trends and a design, um, kind of tracked and labor and talent tracked as well, where we are just packing it in for two solid days of programming. And I'm super excited about it. So I could go on and on, but I will,
Speaker 4:I can tell you're super excited. That's really, that's really great. There's so much, if you could give us a little bit about the highlight, if I say to you, Laura, why should I sign up for SAF convention?
Speaker 2:Okay, I'm going to use my buzzword again. And that word would be connection, you know, connecting with a new industry peers, or even your old friends, they're meeting new suppliers, plus, you know, learning new ideas and best practices for your business. You know, our member testimonials, I feel like tell the story every single time or time I read that. I was like, wow, you're really making an impact in this. This is why people should come to convention, but let me just read one of them to you that someone has written, you know, as everyone is coming out of, COVID the SF convention is a great opportunity to get together. Face-to-face talk and catch up on what's going on in the industry. My biggest takeaways from past SF conventions are spending time with other florists who are like me and have the same struggles that I do getting new ideas and sharing feedback and creating a plan for my success. So, you know, I love to hear testimonials like that. That just makes me very, very happy, but you know, that's, our main goal is to have, make those connections and to have people really feel like, you know, they're learning something and, um, that they can put it into practice right away. Yeah. I
Speaker 4:Would say that I'm a member, as you guys know, I'm a member of AFD and I go to that convention to get inspired for design, you know, it's like, wow, ah, Ooh, I learn all these new techniques. I go to SAF and I don't miss it because I'm learning new things about my business. Something that can change how I operate my business, how I can be a better business owner. Yes. I'm going to see the new varieties. Yes. I'm going to see a little bit about design, but my takeaway from SIF is like invaluable because I'm, yes. It's meeting with other business people and an engine exchanging ideas, but I'm sitting there just listening so many times to just something new. I mean, from, from Google to somebody about a website to somebody about marketing, I mean, it's like, you guys have everything there. I mean, I haven't seen the whole outline, but I'm sure it's going to cover the same as we can expect it has in the past.
Speaker 2:Yeah. Definitely. You know, check out SF website and click on, you know, the convention page and see that full schedule. And we're just so excited and blessed to have some great keynote speakers. And we're just, I dunno, I keep saying I'm excited and I am just excited to be meeting in person plus excited that, you know, we're able to bring this education to people when they really, really need it. So I'm looking forward to it.
Speaker 5:Absolutely comment to people that are listening to this and wavering on S do I want to spend money on going to a place? Cause you know, again, you did make it less expensive, but it's still money. Right? We were having a conversation with some people the other day, some flower shop owners and the topic of burnout came up and it was a pretty raw conversation. It was so good, but they were like, I'm done. I'm just, I'm just done. I've worked for 18 months straight. Like, no, like I'm just burned out. I don't know what to do. And then she said, but when I think about not doing flowers, not owning my flower shop, I can't imagine not doing that either. And all Vonda and I could think of is you've got to go somewhere where you're going to get inspired again, like you're depleted, right? Our buckets are empty. They were full. This thing was full now, mentally, emotionally, physically. So many of these shop owners are just empty. The way to combat burnout and to fill back up is to go be with your people. I think at least that's how I get reenergized. And reinspired and rebooted is to go to these places like you're worth the money. You deserve it. Your business deserves this. And I know that sounds like I'm trying to sell something. I get nothing back from SAF people. I promise. I just truly, truly feel this way when this is aired, I will have already done this, but I'm going to the Texas state floral expo this weekend. And like, I am so excited and I'm going to be part of a panel like you guys were talking about, which I'm thinking. I think a lot of people are wanting the more interactive. I cannot wait to sit with a group of people and help solve problems in this industry because I'm going to learn new things. They're going to learn it, new things. I'm going to bring that new stuff back and share with whoever will listen to me. Those people are going to share and everyone's going to start filling back up slowly. So that's why I think you should go. Yeah.
Speaker 2:Yeah. I love to hear that. And you know, it really goes back to kind of what our tagline is, um, for the convention this year it's inspire and refresh and recharge and you know, the convention is for everyone and that's your chance to invest in yourself. And to really, like you said, be inspired and recharge and get ready to dive back in. You know, we all know it's been a tough, tough road, but now's the time to, to invest in yourself for sure. Yeah. Any last comments, Kate, your enthusiasm. Lori is great. I think a lot of people, we have had a lot of attendees who leave very energized and I, I really believe in the science, there's a lot of brain science behind connection and, and person to person connection and what that does for your energy and for your overall happiness. And so we expect to, to see, to see a lot of that in our land and, and um, and I hope Texas is event is, or was by the time this airs great. I was so happy to see they were doing that. I only recently learned that I'm like, oh, that's so great that,
Speaker 5:Yeah, I think will be a lot of hugs of people you haven't seen. Well, I think the will will be tears of joy and gratefulness. So I'm here, I'm here for it. I'm for every single emotion that's going to
Speaker 4:Come out of anybody during I'm excited. So when this goes live, everyone has time to get in on the early bird special. Is that correct?
Speaker 2:Absolutely. Um, early bird registration deadline is July 16th, midnight, July six.
Speaker 4:There we go. Well, thank you, Kate and Laura for being here with us, we really appreciate it. And we look forward to seeing you face-to-face in Orlando.
Speaker 2:Definitely. Thank you. It was great to be. Yeah. Thank you so much for having us today and look forward to seeing everyone at convention, for sure.
Speaker 3:Thank you so much for listening to our podcast. We hope you enjoyed spending time with us because we enjoy spending time with you. If you did make sure you hit that subscribe button or add the business and pleasure of flowers to your Google morning routine or your flash briefing on Alexa, we look forward to seeing you next week. So please come back and join us and discover how a bit of knowledge in one small change in your mindset can take you to new levels in your life and business.
Speaker 1:[inaudible].