The Business & Pleasure of Flowers
Join Vonda LaFever and Lori Wilson as they share expert advice, insider tips, and a whole lot of fun on all things floral. While everyone loves flowers, running a floral business can come with its fair share of challenges that might make you lose sight of the joy it brings. In this engaging and informative podcast, Vonda’s wealth of floral expertise pairs perfectly with Lori’s background in teaching, sales training, and life coaching to deliver valuable insights you can use right away.
From industry trends and the flower shop of the future to overcoming obstacles like boosting sales and building a stellar customer service team, they’ve got you covered. Discover how small shifts in your mindset and approach can create big transformations in your business and life.
Hit subscribe to put the pleasure back into your life, go back to loving flowers, find fresh inspiration, and bring the joy back to your business!
The Business & Pleasure of Flowers
Why It’s Important to Take a Step Outside of Yourself
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Bonus 002: Listen to this short unplanned conversation between Lori and Vonda about leaving fear and stepping outside yourself. This is such a great nugget!
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So often I'm on the phone with Lori and she's just on a roll and I wished I could hit the record button. Well, this time I did. Let's hear what she had to say. So often we have people say, I don't have time. I don't have time. I don't have time. I don't even want to listen to what you have to say.
SPEAKER_00So I was thinking about this after our meeting this morning with the whole group. And what I was hearing over and over again, even last night in our shop talk with our own members. I feel like everybody is acting or reacting off of fear right now. And I don't know, it's it's fear of fill in the blank, right? It can be fear of failure, fear of judgment, fear of change, just fear of whatever. The main thing that we hear is time. Like, I don't have time. I'm going through this, whatever. The you know, a lot of these are legit, 99% of these are legit issues. These aren't just made up, right? There's probably one percent that are saying it like because they don't want to have a conversation, but they truly, in their reality, are dealing with some type of huge issue or crisis. So it's all out of fear. What I find interesting, what I've been hearing is they they don't have time. They're like, I have enough business right now, I can't make it, you know, or I can't, whatever, because I can't even keep up. If they could take a step back and like look from our point of view, like you or me or Cammy or whoever, like take a step outside of your shop and look at it as a whole, right? And and think, okay, the reality is I don't have time to take on any more business because I'm so busy doing other parts of my job that I don't love. And we know we've talked about it a hundred times. When you're doing another part of your job that you don't love, it takes you three times as long, right? I mean, we know that it's proven, it's like me inputting the the website stuff for our members, right? Nah, don't what takes me five hours takes Cammy Martin one hour. Like it's it's just truth. It's truth. I wish they could take that step back and understand flower click, and and I'm not trying to be salesy, but I just want to say, look, our goal is to help you. We can take that chunk of your job that you don't enjoy, that's super maxing out your time, so that you can focus on maybe it's design, maybe it's social media, I don't know what it is you need to do that will grow your business. The whole reason to have your business is to make money, right? If you are in the industry just because you love flowers and money is not an issue, then you know what? Good for you. I think it's great, right? But I want to say to people we're we're not first of all, we're not for you because we want, but but second of all, the majority are not, they gotta be able to pay rent. Yeah. And so just because you're super busy and can't take on anymore doesn't necessarily mean you are making rent either, when we really look at these. So this is the part how I wish I had I could I could just grab their little faces face to face, you know, and say, I wish you could see what I see because I see how we could truly bring relief to a part of your business, a pretty big part, so that you can focus and you like you always say, so you can get back to doing what you love the best. That's right, right. I mean, and that's most of them it's designing. We have a lot of flower click members that actually are the business owners and aren't designers, but they also, because they're business minded, know, well, I'm gonna have Flower Click do this work because I don't want to mess with it, you know, they've already kind of figured this out. Um, so that's that's my I don't want to call it a frustration, but it's it's almost makes me sad, you know, when I'm and it's fear-based, like you were saying.
SPEAKER_01It's so fear-based. It's fear, and it well, it is fear because I if I have to change, that's what makes me fearful because I'm used to doing things the way I'm doing them right now, and I'm gonna have to change. And the unknown of moving into a different direction sometimes gets me, and as you know me, I like to hold on to things and to try to release that, that makes me a little fearful too.
SPEAKER_00So this reminds me of something I just remembered. I was reading a blog, you know, I love blog, and it was a uh, she's a therapist of some sort, and she was talking about affirmations. And you know how I love a good affirmation when you look in the mirror and you say, I am worth it, I am whatever. But she was talking about when you're facing a fear, instead of saying, I can do this, change it from an affirmation, let me get this right, to an if affirmation, IFF, I R. And here's what you say instead of saying I can do this, you think to yourself, what if I can do this? What if this is a step in the right direction? What if I end up making more money and have to spend less time in my shop? And I started doing this, I kid you not, two weeks ago, and I'm like, oh my gosh, because you know what it does for me? There's no there's no experiment behind it. I don't I'm because I didn't read anymore. What it does for me, it allows me to dream a little bit of ooh, what if it is good instead of I am good? Like, what if I really am? Oh my gosh, I am, and I can answer my own questions. I know that sounds so sad. No, it's so true though. Gosh, I wish every one of us, when we're when we're fearful, instead of going, okay, I have to give myself some self-talk, like I am not afraid. I am not afraid. If what if you said, what if I have courage? What if I just am filled with courage and go forward, and whatever happens, I'm still gonna be okay. What if?
unknownWow.
SPEAKER_01Isn't that crazy how it changes your mindset? Yeah, yeah. Change one one letter. You went from an A to an I. Exactly.
SPEAKER_00What if that and so I've been thinking, and I'm I like look at the world through affirmations now.