EntrepreNot Yet

Debunking Facebook ad myths and managing a "double life" while side hustling with Tanya Neufeld

March 02, 2020 Sasha Korobov Episode 11
EntrepreNot Yet
Debunking Facebook ad myths and managing a "double life" while side hustling with Tanya Neufeld
Chapters
EntrepreNot Yet
Debunking Facebook ad myths and managing a "double life" while side hustling with Tanya Neufeld
Mar 02, 2020 Episode 11
Sasha Korobov

My guest today is Tanya Neufeld from the Strategiste.  

Tanya Neufeld is a former Facebook employee and growth consultant for female entrepreneurs who are looking to scale their services or digital courses online.

And in today’s episode, Tanya and I talk about:

  • The evolutions that her business has taken to get to where she is
  • How she handled the ever-present time management quandary of building her business
  • How she tackled feeling like she was leading a “double life” while side hustling… and her advice for how to handle sharing with others about her business while building it 
  • FINALLY – de-mystifying Facebook ads from her own behind-the-scenes experience at the company itself, algorithms be damned!
  • Her golden advice for those just starting out in the online business world

Tanya definitely debunks a lot of the noise out there about business and marketing, so you are not going to want to miss it.

Housekeeping note: If you have tiny humans running around, there is some salty language in this episode so you may want to take a second to throw on your headphones for this totally awesome episode if you need to.  

Tanya’s bio and more about where to find her…

Tanya Neufeld is the Strategiste – a former Facebook employee and growth consultant for female entrepreneurs who are looking to scale their services or digital courses online. 

By taking the tech overwhelm out of paid ads, she helps them create automated systems that attract and convert their ideal clients on autopilot. 

Tanya leveraged her experience from doing ad strategy for companies like Superdry, Domino's, Unicef, and Estee Lauder and running millions in ad spend to create her Clients Like Clockwork framework. Her holistic approach combines messaging and marketing while leveraging data. 

Tanya has spoken on stage at Facebook, is featured on industry podcasts like Go To Gal and the Your Biggest Vision Show, and has been published on CEO Blog Nation among other blogs. A world traveler, rescue dog mom and ashtanga yogi, Tanya now calls Ireland home.

Catch Tanya on Instragram here

Check out Tanya’s strategy to reduce overwhelm in her Powered by Ads guide

Find Tanya’s Stories of Strategy podcast

Show Notes

My guest today is Tanya Neufeld from the Strategiste.  

Tanya Neufeld is a former Facebook employee and growth consultant for female entrepreneurs who are looking to scale their services or digital courses online.

And in today’s episode, Tanya and I talk about:

  • The evolutions that her business has taken to get to where she is
  • How she handled the ever-present time management quandary of building her business
  • How she tackled feeling like she was leading a “double life” while side hustling… and her advice for how to handle sharing with others about her business while building it 
  • FINALLY – de-mystifying Facebook ads from her own behind-the-scenes experience at the company itself, algorithms be damned!
  • Her golden advice for those just starting out in the online business world

Tanya definitely debunks a lot of the noise out there about business and marketing, so you are not going to want to miss it.

Housekeeping note: If you have tiny humans running around, there is some salty language in this episode so you may want to take a second to throw on your headphones for this totally awesome episode if you need to.  

Tanya’s bio and more about where to find her…

Tanya Neufeld is the Strategiste – a former Facebook employee and growth consultant for female entrepreneurs who are looking to scale their services or digital courses online. 

By taking the tech overwhelm out of paid ads, she helps them create automated systems that attract and convert their ideal clients on autopilot. 

Tanya leveraged her experience from doing ad strategy for companies like Superdry, Domino's, Unicef, and Estee Lauder and running millions in ad spend to create her Clients Like Clockwork framework. Her holistic approach combines messaging and marketing while leveraging data. 

Tanya has spoken on stage at Facebook, is featured on industry podcasts like Go To Gal and the Your Biggest Vision Show, and has been published on CEO Blog Nation among other blogs. A world traveler, rescue dog mom and ashtanga yogi, Tanya now calls Ireland home.

Catch Tanya on Instragram here

Check out Tanya’s strategy to reduce overwhelm in her Powered by Ads guide

Find Tanya’s Stories of Strategy podcast