How to Scale a Video Business
The How to Scale a Video Business Podcast offers invaluable insights and strategies for video production professionals looking to grow their businesses.
Hosted by industry veteran Den Lennie, this podcast delivers actionable advice on:
- Attracting high-value clients and increasing revenue
- Developing effective marketing and sales strategies
- Improving project management and workflow efficiency
- Building and managing a talented team
- Pricing your services competitively and profitably
- Overcoming common challenges faced by video business owners
Each episode features real-world examples, case studies, and interviews with successful video entrepreneurs.
Whether you're a solo videographer or running a small production company, you'll gain practical tips to help you work less, earn more, and achieve greater control over your business.
With over 350 episodes, this long-running podcast offers a wealth of knowledge to help you transition from overworked freelancer to thriving business owner.
Den's straightforward, no-nonsense approach cuts through the noise to deliver proven methods for scaling your video production company.
By listening regularly, you'll stay motivated, learn from others' successes and failures, and gain the confidence to make strategic decisions that drive growth.
Join Den Lennie and a community of like-minded professionals; join us, 'The Video Mentors', as you work towards building a more profitable and fulfilling video business.
How to Scale a Video Business
Why you need to become an expert. EP #164 - Den Lennie
Today, Den reveals how to get MORE clients by marketing to FEWER people. Plus, marketing and business tips aplenty.
But first...
Here's a sneak peek at what you'll hear:
- The REAL reason why about 20% of small businesses fail within the first year. - 2:10
- Advice for new video business owners you'd be a darn fool not to take. - 2:45
- Proof that new video equipment is like “crack cocaine” for freelance filmmakers. - 3:00
- Why “patience” is the small business owner's superpower. - 3:40
- An emasculating thing most men have to do when they want a holiday. - 4:00
- Quite possibly the best advice you'll ever hear for entering a business partnership. This can help save you from a world of pain. - 6:00
- The 5-letter word that strikes fear into the hearts of video business owners. Because this 5-letter word scares them, it keeps their business from ever reaching its potential. - 7:20
- Den's awfully good "the MORE excuse you make, the LESS money you make" spiel. - 8:00
- The single most important thing to focus on if your business is currently making less than 7-figures. (In fact, this should always be your #1 focus. - 8:30
- A simple “litmus test” for identifying a moron. (It's very simple. Just listen to what someone says after they witness a successful person getting a good break or making a good business deal. If they say what's mentioned at 9:20... you'll know that person is a certified moron.)
- A clever “12-word phrase” to use when asked: “How much are your services?” (Not only do prospective clients appreciate this answer, but it puts them in the right frame of mind. -12:45)
- Clever ways to avoid looking like a bag of shit when your work schedule has you traveling more than a restless gypsy. (Not only will these ways keep you looking fresh, but they will also ratchet up your productivity, to boot!- 14:30)
- The case for writing a book. - 17:00
- A surprisingly simple way to boost your status in your industry. - 17:40
- The "caveman simple" 6-step formula for writing a book in record time. (This delightfully simple 6-point game plan will work even if you have trouble writing a shopping list. - 18:00)
- An unusual way to write a book using only your tongue. - 19:00
Connect with Den on LinkedIn https://www.linkedin.com/in/denlennie/
Get more great resources over at https://www.denlennie.com/
Connect with Den on Instagram: https://www.instagram.com/den_lennie
www.thevideomentors.com