Scale Your Video Business with Den Lennie
A podcast for production company owners who want a business that runs without them.
Den Lennie has spent 14 years coaching 178 video production companies through the same five stages: Operator, Juggler, Stabiliser, Strategist, Scaler. Each episode covers one move that helps owners climb from where they are to where they want to be.
No hustle theatre. No recycled frameworks. Just the work.
Scale Your Video Business with Den Lennie
How to Fix Cash Flow Without Dropping Your Price. EP #385
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If your cash flow feels tight, the problem started months ago. Most video businesses only think about sales when things go quiet, and by then, it is already too late.
In this episode, Den explains how the 90-day rule impacts your revenue, why most follow-ups fail, and how pricing based on hours keeps owners stuck.
You will learn:
- Why your pipeline is the real problem
- The follow-up line that revives stalled deals
- How isolation leads to undercharging
- Why value pricing changes everything
- The discipline that prevents feast and famine cycles
If you want predictable revenue without discounting your work, this episode gives you the roadmap. Subscribe so you never miss a weekly coaching breakdown.
Mentoring options : www.denlennie.com
Connect with Den on Instagram: https://www.instagram.com/den_lennie