.jpg)
Freedom Focus Photography
Welcome to the Freedom Focus Photography Podcast, the essential audio hub for portrait photographers eager to launch and elevate their businesses to achieve their ideal version of success.
Hosted by Nicole Begley, a former zoological animal trainer turned accomplished family and then pet/equine photographer, this podcast is your go-to resource for transforming your photographic passion into a thriving business.
Since making the leap into photography in 2010 and quickly scaling her business to six figures, Nicole has dedicated herself to guiding photographers like you to transform their businesses from low-profit, high-stress operations into a profitable, sustainable businesses by teaching how to confidently price your services, sell products, and attract higher-paying clients.
Join Nicole and a vibrant community of like-minded photographers on the Freedom Focus Photography Podcast. Together, we'll explore the paths to a profitable photography business that supports the life you've always envisioned.
Freedom Focus Photography
Elevate Your Artwork (and Sales)
290 - Let’s talk luxury, artistry, and one-of-a-kind craftsmanship.
In this episode, I chat with Amy and Tavis Guild about their journey into creating Guild Canvas, why offering high-end art matters, and how photographers can shift their mindset—and their pricing—by focusing on prestige. Warning: You might just throw out all your old samples after this episode.
What to listen for:
- Why Guild Canvas isn’t “just” a canvas—and what truly sets it apart.
- Why offering only one product can actually boost your sales (and confidence).
- How Amy and Tavis went from overwhelmed product menus to simplified, luxury-focused selling.
- The psychology behind prestige pricing—and how to tap into it.
- Why what you show and say determines what you sell.
- Marketing tips for attracting clients who value heirloom artwork.
- The myth of the “part-time photographer” and why profitability still matters.
- How charitable marketing and community engagement can attract your dream clients.
- Real-world sales insights—including how one studio removed all other products and never looked back.
- Tavis’s unique “Prove It” senior model (and why it works).
Whether you're ready to go all in or just want to test the waters with a price anchor, Guild Canvas is the kind of product that can truly shift your business. Simpler. More elevated. And more profitable. Go check them out and let them know I sent you!
Connect with Guild Canvas
More Resources
Master the craft of pet photography at the Hair of the Dog Academy – hairofthedogacademy.com
Stop competing on price, sell without feeling pushy, and reach consistent $2,000+ sales – freedomfocusformula.com
Crack the code to booking more clients inside Elevate – freedomfocusformula.com/elevate
Discover the world of commercial pet photography- hairofthedogacademy.com/commercial
Are you enjoying the Freedom Focus Photography Podcast? Please leave a rating or a review!
JOIN THE PARTY:
- Connect with us on Instagram
- Explore valuable pet photography resources here
- Discover effective pricing and sales strategies for all portrait photographers.
- Ready to grow your business? Elevate helps you do just that.
- Check out our recommended gear and favorite books.