
The Big Bright Podcast
Join Vic Heyward and the team at Bright where we discuss everything from marketing, design and company culture to why we have a giant octopus on our wall...
Podcasting since 2020 • 33 episodes
The Big Bright Podcast
Latest Episodes
DAM for marketers - the best marketing tool you need in your life
There's an abundance of marketing tools on the market. But are they really all they're cracked up to be? What if you could use just one tool that could save your hours every day? Well, we know one tool that's certain to ...
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Season 3
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Episode 9
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32:21

Let's play! How gamification can be used in marketing campaigns
We’re seeing the term ‘gamification’ being used a lot more in marketing these days. It’s the application of traditional gaming methods in non-context environments - and it’s everywhere! In this episode, we invited Pete Jenkins to chat a...
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Season 3
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Episode 8
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23:55

How reward communications can form part of your employer brand
We know how important it is to build a successful employer brand. There are lots of different elements that need to come together to formulate a strong EVP (Employee Value Proposition) and one of these is reward communications. In ...
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Season 3
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Episode 7
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27:16

How B2B marketers can harness the power of games 🎮
The global games market currently is worth a whopping 177.8 billion pounds. 🤯That trumps the music and film industry put together. So, as marketers, how can use this to our advantage? We chat with Cari...
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Season 3
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Episode 6
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21:31

Your flight has been cancelled - how On the Beach increased email engagement during the pandemic
If you’ve not heard of On the Beach (OTB), then you may be familiar with their recent campaign and TV ad starring the one and only, Iggy Pop. Because life really is better on the beach, right? 🏖️We think so. That’s why we wer...
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Season 3
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Episode 5
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23:09
