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The UnNoticed Entrepreneur

Business marketing for entrepreneurs.

I talk with entrepreneurs and experts about how to build a brand and generate more leads.

My name is Jim James. I've built my own companies on 3 continents since 1995 , including a multi office public relations agency.

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The UnNoticed Entrepreneur

Which 8,000 companies offer free martech tools and how to use them?

August 28, 2020 • Jim James

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Scott Brinker explains the 2nd golden age of martech, and why freemium models mean there are close to 8,000 companies offering free software to business owners to get their companies noticed. Scott shares which 4 key capabilities all companies should adopt, and talks about how marketing apps are transitioning to platforms which are easy for business owners to use. As we know over 96% of all companies are less than 150 staff, so these apps are for SME's and level the playing field with the Fortune 500.

Scott is VP Platform Ecosystem at HubSpot; Editor at chiefmartec.com; Program Chair of MarTech. You can find the articles and directory of the 8,000 at Chiefmartec.

About the host:
SPEAK|Pr is for business owners to #getnoticed and is brought to you by entrepreneur Jim James who has started 8 businesses on 3 continents out of the same suitcase.

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