EP 31: How Influencers Can Negotiate Brand Deals, Get Paid More, and Understand Intellectual Property with Stephanie Onyekwere

Meet Stephanie Onyekwere:

Stephanie is an IP and technology transactions lawyer and negotiations guru. She is passionate about helping influencers recognize their value and increase their standards, so they can start getting paid what they deserve.

Stephanie created Advised by Steph after studying the influencer industry and becoming aware that influencers were not adequately advocating on their own behalf and getting taking advantage of by brands. She educates influencers on the value of their intellectual property, the terms in brand deals contracts and how to negotiate brand deals.

In Today's Episode - You'll Learn:

• Overview of some legal terms such as intellectual property, contracts, ownership of content, and usage rights.
• Common mistakes influencers make with working with brands.
• Mindset an influencer should step into to gain confidence to start asking what their worth.
• How to handle scenarios like brands using content without your permission.
• Negotiation tips with brands and how to get paid more with your content.

Website: https://www.advisedbysteph.com
Instagram: https://www.instagram.com/advisedbysteph

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