Real Creative Leadership
Real Creative Leadership is building a community to address the issues, challenges, and benefits of creative leadership. Join us as we discuss topics and share strategies that will help us all become better creative leaders.
Real Creative Leadership is hosted by Adam Morgan and produced by The Stoke Group, a full-service digital marketing agency that specializes in content marketing, video, and interactive experiences.
Real Creative Leadership
Latest Episodes
The Builder Mindset: The Creative Leader’s Advantage in the Age of AI — with Jennifer Kattula, Global CMO, Microsoft Advertising
Successful AI implementation is more than just a software download. For Microsoft’s Jennifer Kattula, it’s about creating a robust framework that gives teams the structure they need to safely test the boundaries AI is helping us expand. Togethe...
Getting to ROI with Experiences — with Jennifer Gardner, Creative Director of Event Experiences, ServiceNow
Most brand events are forgettable. Jennifer Gardner’s aren’t. As creative director at ServiceNow, she’s mastered the art of turning immersive experiences into actual ROI — and it starts with purpose, not trends. In this episode she joins Adam M...
Why Brands Still Need Human Creativity — With Adam Morgan, VP of Brand, Twilio
AI can generate content at scale — but it can’t replace good taste, clear judgment, or emotional connection. In the season 7 premiere of Real Creative Leadership, Adam Morgan explores why human creativity is becoming more valuable in the age of...
Arrows-Out Leadership — With Catharina Walker Eure, Director of Innovation Strategy, Nike
What if the best leaders weren’t the ones with all the answers, but the ones asking the right questions? Catharina Walker Eure, Nike’s director of innovation strategy, shares her “Arrows-Out” leadership approach: lead with empathy, build emotio...
Feedback, Humility, and the Creative Ego — With John Renz, VP, Head of Creative, U.S. Businesses, Prudential
Prudential creative leader John Renz reveals why balancing ego with humility is the real key to leadership. From Bill Bernbach’s “humility card” to avoiding the ego trap, this episode of Real Creative Leadership shares lessons on build...
