The Sunny Side Podcast - Insights on Creativity, Marketing and Brand Building
Vasanth Seshadri, founder of independent creative agency The Sunny Side, shares learnings on various aspects of marketing, advertising and creativity.
The Sunny Side Podcast - Insights on Creativity, Marketing and Brand Building
Episode 11: The Crisis of Masculinity in Advertising
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Vasanth
Advertising's portrayal of men gravitates towards two extremes: Powerful alpha males and powerless weaklings. Why don't we have a more nuanced portrayal of men and masculinity?